Nestlé in society Creating Shared Value and meeting our commitments 2015

Nestlé in society:
Creating Shared Value
Nutrition, health
and wellness
Rural development
Water
Environmental
sustainability
Human rights
and compliance
Our
people
The Nestlé Creating Shared Value Prize
The Nestlé Creating Shared Value Prize is awarded by the
Nestlé CSV Council every two years.
The competition helps scale up or replicate businessoriented
initiatives that address challenges in nutrition, water
or rural development. It rewards programmes that reflect the
spirit of Creating Shared Value with financial and technical
support from Nestlé. The competition is open to social and
private enterprises, as well as NGOs.
In 2015, much of our work focused on leveraging the
activities of the 2014 prizewinners, which we have shared in
this report. We have received entries from 450 applicants for
the CSV Prize 2016. The applications were thoroughly
screened across four stages by 21 external and 10 internal
experts. The winner(s) of the CSV Prize 2016 will be
announced at the CSV Forum 2016 in Abidjan.
Nestlé’s Creating Shared Value (CSV) Prize facilitates
the application of CSV to all kinds of innovative
activities in developing countries. For me, it has been
an important demonstration that CSV is not just the
domain of large corporations, but that it can and
should play an equally significant role at a smaller
scale of activity. Through the prize, Nestlé shares
some of the value it has created with smaller
entrepreneurs. They, in turn, share the value that
they create with their partners and beneficiaries.
Having been privileged to be part of the screening
process since the inception of the CSV Prize, I could
observe that procedures and criteria for the screening
and selection of applications have evolved over the
years. What we have now is a solid and professionally
managed selection process that should bring forward
innovative proposals in future rounds.”
Werner Kiene, Chairman – Board of Trustees,
Marine Stewardship Council
Selection Criteria for the CSV Prize 2016
General criteria
Specific criteria
1) Innovation
• Does the initiative truly represent an
innovative approach to the problem it
seeks to address?
• Innovation may result from the use of new
methods, new models, new technologies,
or application of old methods, models or
technologies in a new, novel way.
2) Environmental sustainability
• Is the initiative implemented in a way that
takes into account environmental
sustainability (i.e. efficient use of natural
resources, use of sustainably managed
renewable resources, waste avoidance)?
3) Impact/results to date
• Has the initiative demonstrated tangible,
measurable results on a pilot or small
scale? Has the initiative demonstrated
high social and environmental impact
to date?
4) Replicability
• Is the initiative feasible on a broader scale
and/or can it be replicated in other social,
cultural or geographical settings?
5) Scaling up
• Has evidence been provided that the
initiative is built on a sound and viable
business model? Has evidence been
provided that it can continue beyond the
prize funding?
6) Organisational capacity
• Has evidence been provided that the
organisation behind the initiative has the
capacity and leadership to implement the
scale-up plan? Is the local community,
including women, involved in the
management of the initiative?
7) Potential for CSV
• Does the initiative exemplify the concept
of Creating Shared Value (i.e.
simultaneously creating business/
economic value while addressing societal
problems)? Is value created for all
participants of the initiative?
8) Impact of CSV Prize funding
• Will the CSV Prize funding make a
difference? What is the added value of the
CSV Prize on the initiative?
Nutrition, health
and wellness
• Conservation of human life/health
• Evidence-based
• Contribution to human and
economic development
• Health benefit relative to cost
effectiveness
Rural development
• Access to market
• Growth & equality
• Gender and women
empowerment
• Water
• Impact on nutrition and health
Water
• Water productivity
• Access to water
• Impact on other environmental
parameters
• Impact on nutrition and health
• Impact on rural development
Nestlé in society – Creating Shared Value and meeting our commitments 2015 27