cameron and green making-sense-of-change-management

The underpinning theory6. Noticing improvements Playing the sponsorship Steadiness of purpose,and energizing role well, walking the talk, organizational and socialThe leader stays rewarding and sharing awareness, empathy,interested in the process. success, building on new managing emotions, driveThis involves the ability to ideas to achievejuggle lots of differentprojects and initiatives7. Consolidating Reviewing objectively, Social awareness, empathy,The leader encourages celebrating success, giving drive to achieve, taking timepeople to take stock of positive feedback before to reflect, steadiness ofwhere they are, and reflect moving on to what’s next purposeon how much has beenachievedIn Leading Change (1996), Kotter describes some of the actions a leaderneeds to take during all eight steps. In Table 4.7 we give some of Kotter’ssuggestions for the first four steps, as they seem to necessitate the mostdirect action from the leader.Table 4.7Kotter’s stepKotter’s recommended actions for the first four change stepsRecommended actions1. Establishing a Push up the urgency level. Create a crisis by exposing issuessense of urgency rather than protecting people from them. Send more data topeople about customer satisfaction, especially where weaknessesare demonstrated. Encourage more honest discussion of theseissues.2. Creating the Include enough main line managers, enough relevantguiding coalition expertise, enough people with good credibility and reputation inthe organization and enough ability to lead. Avoid big egos andsnakes (who engender distrust).Talk a lot together, build trust and build a common goal.3. Developing a Vision building is a messy, difficult and sometimes emotionallyvision and strategy charged exercise. Take time to do the process properly and expectit to take months. It is never achieved in a single meeting.4. Communicating Keep the communication simple and use metaphor and analogy.the change vision Creativity is necessary to ensure that many different forms ofcommunication are used to repeat the message, includingleading by example. Use two-way discussions and listen to thefeedback.168