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cameron and green making-sense-of-change-management

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Mergers <strong>and</strong> acquisitionsSUMMARYThere are five main reasons for undertaking a merger or acquisition:• growth;• synergy;• diversification;• integration;• deal doing.Recent research indicates that five golden rules should be followedduring mergers <strong>and</strong> acquisitions:• Communicate constantly.• Get the structure right.• Tackle the cultural issues.• Keep customers on board.• Use a clear overall process.Individuals can be managed through the process using the Kubler-Rosscurve as a basis for underst<strong>and</strong>ing how people are likely to react to the<strong>change</strong>s. Teams can be managed through endings, transitions <strong>and</strong> newbeginnings using the advice <strong>of</strong> Bridges. Tuckman’s forming, storming,norming, performing process also lends underst<strong>and</strong>ing to the sequences <strong>of</strong>activities that leaders <strong>of</strong> new joint teams need to take their teams through.Managers need to manage themselves well through an integrationprocess. R<strong>of</strong>fey Park’s advice is:• Get involved.• Get informed.• Get to know people.• Deal with your feelings.253

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