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cameron and green making-sense-of-change-management

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The applicationsThe task for the <strong>management</strong> team was to generate an honest list, assessthe degree <strong>of</strong> risk (probability x impact) <strong>and</strong> agree actions to minimize therisks. In addition, <strong>and</strong> as an example <strong>of</strong> good practice, a risk assessmentwas also completed for the process <strong>of</strong> managing the <strong>change</strong> as well as the<strong>change</strong>s themselves, as listed in the box.RISKS INHERENT IN MANAGING CHANGEManagement <strong>of</strong> <strong>change</strong>The organization will spend another six months to a year with the ‘eye <strong>of</strong>fthe ball’.There is a lack <strong>of</strong> <strong>change</strong>/implementation expertise <strong>and</strong> skills.The executive <strong>management</strong> team tends to get ‘bored with the detail’quickly <strong>and</strong> therefore may lose interest <strong>and</strong> impetus <strong>and</strong> let both the transition<strong>and</strong> the transformation peter out.CommunicationsStaff may see this as ‘yet another restructure’ not tackling the real problems,<strong>and</strong> therefore become demotivated.PeopleWe need to ensure the best people possible for each job. We need toensure that we keep the people we want to keep.Management <strong>of</strong> synergiesLoss <strong>of</strong> knowledge – we need to capture <strong>and</strong> transfer knowledge <strong>of</strong>, forexample, strategy formulation <strong>and</strong> implementation.We need to ensure best practice in one part <strong>of</strong> the company is transferredacross the company.Roles, responsibilities <strong>and</strong> interdependenciesRisk <strong>of</strong> business units declaring ‘UDI’ <strong>and</strong> not fully engaging with centralservices <strong>and</strong> company-wide issues.We need to ensure those in the centre are motivated <strong>and</strong> their performancemeasured. We need to establish levers other than the policemanrole <strong>and</strong> the threat <strong>of</strong> regulators etc.200

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