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cameron and green making-sense-of-change-management

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Mergers <strong>and</strong> acquisitionsSelden <strong>and</strong> Colvin put the problems down to companies failing to lookbeyond the lure <strong>of</strong> pr<strong>of</strong>its. They urge CEOs to examine the balancesheet, <strong>and</strong> say that M&As should be seen as a way to create shareholdervalue through customers, <strong>and</strong> should start with an analysis <strong>of</strong> customerpr<strong>of</strong>itability.However, this contrasting quote from Alex M<strong>and</strong>l, CEO <strong>of</strong> Teligentsince 1996, in a Harvard Business Review interview (Carey, 2000) provides adifferent view:I would take issue with the idea that most mergers end up being failures. Iknow there are studies in the 1970s <strong>and</strong> 80’s that will tell you that. But whenI look at many companies today – particularly new economy companies likeCisco <strong>and</strong> WorldCom – I have a hard time dismissing the strategic power <strong>of</strong>M&A. In the last three years, growth through acquisition has been a criticalpart <strong>of</strong> the success <strong>of</strong> many companies operating in the new economy.Carey’s interview occurred before the collapse <strong>of</strong> Enron <strong>and</strong> WorldCom,so he did not know what we know now. The recent demise <strong>of</strong> both Enron<strong>and</strong> WorldCom due to major sc<strong>and</strong>als over illegal accounting practiceshas considerably dampened enthusiasm for merger <strong>and</strong> acquisitionactivity worldwide. These events have raised big questions about companiesthat finance continuous acquisitions as a core business strategy. Theuse <strong>of</strong> what BusinessWeek describes as ‘new era’ accounting is <strong>making</strong>investors nervous, <strong>and</strong> causing companies to be very careful with theirinvestments <strong>and</strong> their financial reporting.Public sector mergers, such as the Inl<strong>and</strong> Revenue merging withCustoms <strong>and</strong> Excise in the UK, have been plagued with problems, <strong>and</strong> infull public view. However, the Ofcom merger, which brought togetherfive regulators into one organization, was seen as a great success.The National Audit Office blame the public sector merger difficulties onthe leadership vacuum between those who decide on the merger <strong>and</strong>those who are to implement it. Also, the amount <strong>of</strong> time taken by thelegislative process <strong>and</strong> consultation requirements leads to much greateruncertainty for staff <strong>and</strong> stakeholders than in the private sector.The discussion about the overall success rate <strong>of</strong> merger <strong>and</strong> acquisitionactivity still continues. But what lessons can be learnt from previous experience<strong>of</strong> undertaking these types <strong>of</strong> organizational <strong>change</strong>?229

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