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TQM Model of Elements-Deployment Table Developed from Quality ...

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When settling on by 2005 visions, AISIN Co., Ltd. holds the Directors Study<br />

Meeting, and management vision "Global Enterprise for creating the future" was<br />

brought together <strong>from</strong> “Corporate existense value" "Business Scope/ Boundary" and<br />

"Business strategy and deployment" were sketched, and, in addition, "Future<br />

world-wide economy and market trend" and "Shift <strong>of</strong> the sense <strong>of</strong> values in the society",<br />

etc.<br />

Then as for Vision, it is preferable to assign the mission for motivation to the<br />

vision and unifying the corporate existense value in addition. And, the development <strong>of</strong><br />

the long-term numerical target based on this vision is advanced at the strategy<br />

development stage. That is, after the purpose, the target, and the domain <strong>of</strong> each<br />

business <strong>of</strong> the enterprise are defined, a strategic gap analysis and a strategic<br />

assessment are done, and a basic strategy and a basic target are settled on in the long<br />

strategic management plan after the comprehensive evaluation <strong>of</strong> the strategic analysis<br />

result, the long strategic project and the business strategy are deployed.<br />

The hierarchy <strong>of</strong> management strategy is devided as follows,<br />

(a) Corporate strategy: Globalization, Group-wide, and structual conversion, etc.<br />

(b) Business strategy: New product strategy, product diversification, and product<br />

differentiation, etc.<br />

(c) Cross-functional strategy: Sales strategy, development strategy, production<br />

strategy, information warfare abbreviation, and personnel strategy, etc.<br />

The role <strong>of</strong> the enterprise Ethics, Phirosophy (Business Philosophy), Vision, Mission<br />

and Value is shown in <strong>Table</strong> 7.3 here.<br />

Role <strong>of</strong> table, 7.3 Enterprise Ethics, Philosophy, Vision, Mission, and Vvalue<br />

Ethics Pilosophy Vision Mission Value<br />

Think about Think about Think about Think about Think about<br />

society<br />

business<br />

principle<br />

tomorrow today<br />

existence<br />

Conformity <strong>of</strong> Respect <strong>of</strong> Dream <strong>of</strong> Mission <strong>of</strong> Existence <strong>of</strong><br />

justice<br />

purpose organization organization organization<br />

Morality Management Criteria Attitude Value standard<br />

standard standard<br />

(action)<br />

standard<br />

Human race Enteprise Transcending Fatal problem Social<br />

universal original age<br />

relatiionship<br />

Identifcation Keeping <strong>of</strong> Receiving Customer Respect<br />

between right Consistency inspiration identification acquisition<br />

and wrong<br />

(in these days it is mentioned for enterprise ethics that it is shown as)<br />

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