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Forest Certification in Developing and Transitioning ... - UTas ePrints

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forest certification <strong>in</strong> brazil<br />

339<br />

<strong>in</strong>troduction<br />

This case study reflects on Brazil’s experience with forest certification s<strong>in</strong>ce the mid-<br />

1990s, at corporate, partnership <strong>and</strong> community levels, <strong>in</strong> natural <strong>and</strong> plantation<br />

forests, channel<strong>in</strong>g wood <strong>and</strong> non-timber forest products (NTFP) to both the<br />

domestic <strong>and</strong> <strong>in</strong>ternational markets. 1<br />

Brazil’s movement toward forest certification<br />

has been consumer-driven, correspond<strong>in</strong>g to broader concern for susta<strong>in</strong>ability as a<br />

new element <strong>in</strong> global competitiveness. A comb<strong>in</strong>ation of access to discrim<strong>in</strong>at<strong>in</strong>g<br />

world markets, corporate social responsibility <strong>and</strong> image concerns stimulated<br />

adoption of FSC forest management st<strong>and</strong>ards by leaders <strong>in</strong> the <strong>in</strong>dustrial forest<br />

plantation segment. Industrial associations developed a national certification scheme<br />

(CERFLOR: Programa Nacional de Certificação Florestal), recognized <strong>in</strong> 2002 by the<br />

Programme for the Endorsement of <strong>Forest</strong> <strong>Certification</strong> schemes (PEFC).<br />

In comparison to the plantation segment, a relatively limited proportion of natural<br />

forests have been certified, even though Brazil is simultaneously the world’s largest<br />

producer <strong>and</strong> consumer of tropical timber from natural forests. This is expla<strong>in</strong>ed by<br />

the fact that a substantial volume of timber orig<strong>in</strong>at<strong>in</strong>g from deforestation <strong>and</strong> illegal<br />

extraction <strong>in</strong> the Amazon cont<strong>in</strong>ues to flood the domestic market. In the future,<br />

regulation of private extraction <strong>and</strong> controlled governmental concessions, comb<strong>in</strong>ed<br />

with sheer resource exhaustion <strong>in</strong> settled areas, are expected to limit access to<br />

formerly open access timber reserves. The hope of certification proponents is that<br />

certified natural forest management will then grow <strong>in</strong> relative importance, spurred by<br />

the creation of certified buyers’ <strong>and</strong> producers’ groups.<br />

Government policy reflects the view that voluntary certification is an important<br />

means to <strong>in</strong>ternalize socio-environmental costs (Brazil 2003), but does not supplant<br />

national regulation. In some localities, regulators have imposed additional burdens<br />

on those who have adopted certified natural forest management (André de Freitas,<br />

personal communication). Such restrictions have sometimes extended to small-scale<br />

community-based forest management efforts, despite supportive official rhetoric <strong>and</strong><br />

donor support. Current plans to grant timber extraction rights <strong>in</strong> public forests may<br />

draw regulatory norms <strong>and</strong> certification criteria closer together, although a proposed<br />

law for concessions does not require certification, but rather encourages external<br />

audit<strong>in</strong>g.<br />

This case study will argue that certification has made an impact <strong>in</strong> Brazil where it<br />

is perceived as key to market access, even where there is no substantial price premium.<br />

Where certified firms must compete with rampant disorder <strong>and</strong> illegality as <strong>in</strong> the<br />

Amazon region, its impact has necessarily rema<strong>in</strong>ed limited <strong>and</strong> oriented toward<br />

specialized niches, <strong>and</strong> as such has not raised the bar on <strong>in</strong>dustry-wide practice. In<br />

the future, government <strong>and</strong> voluntary schemes for trac<strong>in</strong>g timber orig<strong>in</strong> should<br />

jo<strong>in</strong>tly ensure greater confidence <strong>in</strong> cha<strong>in</strong>s of custody. However, there rema<strong>in</strong>s quite<br />

a lot to be done to enhance the market share of certified timber <strong>and</strong> other wood<br />

products, both <strong>in</strong> Brazil <strong>and</strong> <strong>in</strong> position<strong>in</strong>g these products <strong>in</strong> <strong>in</strong>ternational markets.<br />

1 The research on which this<br />

study is based comb<strong>in</strong>es<br />

results of prior field studies of<br />

the Brazilian forest-based<br />

<strong>in</strong>dustry by the author <strong>and</strong><br />

other scholars with orig<strong>in</strong>al<br />

data derived from <strong>in</strong>terviews<br />

with key stakeholders <strong>in</strong> the<br />

certified forest segment, as<br />

noted <strong>in</strong> the text. The author<br />

also participated <strong>in</strong> sem<strong>in</strong>ars<br />

<strong>and</strong> discussed the experience<br />

of FSC-certified enterprises<br />

with executives <strong>and</strong> representatives<br />

dur<strong>in</strong>g a trade fair<br />

organized by the Brazilian<br />

Certified Wood Buyers’ Group,<br />

<strong>in</strong> São Paulo <strong>in</strong> April 2004.<br />

Valuable comments on a previous<br />

version by André de<br />

Freitas are gratefully acknowledged.<br />

Responsibility for further<br />

<strong>in</strong>terpretation of the current<br />

status of the certified forest<br />

sector is the author’s<br />

alone.<br />

yale school of forestry & environmental studies

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