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Thinking and Deciding

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246 NORMATIVE THEORY OF CHOICE UNDER UNCERTAINTY<br />

than Y for our achieving our goals. The tricky part of the theory is that X or Y can<br />

consist of two or outcomes that happen in different states of the world. In some<br />

states, the outcome of Y might be better than X. But we want to compare X <strong>and</strong> Y in<br />

terms of their overall betterness.<br />

The weak ordering principle simply asserts that we can do this, that it make sense,<br />

even when X is a mixture of different things. It is an idealization. Sometimes we<br />

feel we cannot do this in real life, but that doesn’t matter. This is the framework that<br />

we impose. The principle of weak ordering has two parts. First, our choices must<br />

be connected: For any two choices X <strong>and</strong> Y, we must either prefer X to Y, Y to X,<br />

or we must be indifferent between them. In terms of betterness, either one is better<br />

than the other or they are the same. We are not allowed to say that they cannot be<br />

compared, although in real life we may sometimes feel that way. The idea that two<br />

things can always be compared in betterness is part of the idealization imposed by<br />

the normative framework, just like the idea of addition that we discussed in Chapter<br />

2 in connection with raindrops. At the beginning of this chapter, I argued that this<br />

was a reasonable idealization.<br />

Second, our choices must be transitive, a mathematical term that means, roughly,<br />

capable of being placed in order. More precisely, if we prefer X to Y <strong>and</strong> Y to Z, then<br />

we must prefer X to Z. I cannot simultaneously prefer apples to bananas, bananas to<br />

carrots, <strong>and</strong> carrots to apples. In other words, in terms of achieving our goals, we<br />

cannot have X better than Y, Y better than Z, <strong>and</strong> Z better than X. Weak ordering<br />

clearly is required if we are to assign utilities to our choices. The rule we adopt is<br />

that we should choose the option with the highest expected utility, so we must assign<br />

a number to every option representing its expected utility. (Numbers are connected<br />

<strong>and</strong> transitive.)<br />

In sum, connectedness <strong>and</strong> transitivity are consequences of the idea that expected<br />

utility measures the extent to which an option achieves our goals. Any two options<br />

either achieve our goals to the same extent, or else one option achieves our goals<br />

better than the other; <strong>and</strong> if X achieves our goals better than Y, <strong>and</strong> Y achieves them<br />

better than Z, then it must be true that X achieves them better than Z. 4<br />

An apparent counterexample may help to underst<strong>and</strong> utility theory more deeply<br />

(Petit, 1991). Consider the following three choices offered (on different days) to a<br />

well-mannered person:<br />

1. Here is a (large) apple <strong>and</strong> an orange. Take your pick; I will have the other.<br />

2. Here is an orange <strong>and</strong> a (small) apple. Take your pick; I will have the other.<br />

4Another way to underst<strong>and</strong> the value of transitivity is to think about what happens if one has fixed<br />

intransitive choices over an extended period. Suppose X, Y, <strong>and</strong> Z are three objects, <strong>and</strong> you prefer owning<br />

X to owning Y, Y to Z, <strong>and</strong> Z to X. Each preference is strong enough so that you would pay a little money,<br />

at least 1 cent, to indulge it. If you start with Z (that is, you own Z), I could sell you Y for 1 cent plus<br />

Z. (That is, you pay me 1 cent, then I give you Y, <strong>and</strong> you give me Z.) Then I could sell you X for 1<br />

cent plus Y; but then, because you prefer Z to X, I could sell you Z for 1 cent plus X. If your preferences<br />

stay the same, we could do this forever, <strong>and</strong> you will have become a money pump. Following the rule of<br />

transitivity for stable preferences avoids being a money pump. This money-pump argument, of course,<br />

applies only to cases that involve money or something like it.

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