department of athletics policies & procedures - UNC Wilmington ...

Seahawk Sports Marketing Office. Any Special Event planning will be coordinated with
Seahawk Sports Marketing Office, the Athletic Development Office and Seahawk Club, to
maximize opportunities to produce revenue and a positive image for this Department of
Athletics.
GAME DAY FUNCTIONS
1. Information relating to P.A. announcements at UNCW athletic events is obtained
through the Seahawk Sports Marketing Office and implemented through the same
office.
2. Pre-game and half-time events for UNCW athletic events are developed in
accordance with NCAA and conference rules and regulations in the Seahawk Sports
Marketing Office. Schedules will be coordinated with individual coaches to honor
special requests, and to make sure the pre-game warm-up times fit the team’s needs.
3. Any special presentation requests are to be submitted to the Seahawk Sports
Marketing at least one week in advance of the athletic event. Every effort will be
made to honor all feasible and creditable requests. However, Seahawk Sports
Marketing will make final decisions regarding format.
4. All pre-game and half-time entertainment and promotions are to be coordinated
through the Seahawk Sports Marketing Office.
5. Coordination of cheerleaders, pep band, dance team and mascot at game day
functions is implemented through Seahawk Sports Marketing.
SPECIAL EVENTS COORDINATION
AUXILIARY GROUPS
A. Cheerleaders
Because of their vital role in spectator enthusiasm, support, and control, the
cheerleaders are considered to be a valuable asset to the athletic program. In order to
have a squad exemplify the highest of standards, annual try-outs will be held each fall
and spring semester to choose the squad for the following year. A coach will be
approved on an annual basis, by Seahawk Sports Marketing, and will be responsible
for the training the discipline of the squad. The coach reports through Seahawk
Sports Marketing. The coach will adhere to the policies adopted by UNCW as well
as NCAA and conference guidelines. All cheerleader policies and guidelines must
conform with University philosophy and be reviewed and approved by the Marketing
Assistant and/or the Director of Athletics.
B. Dance Team
Because of their vital role in spectator enthusiasm, support and control, the dance
80