Black Belt Web Marketing.pdf - Costa del Sol

Exercise 1-1, Characteristics Shared by High-Traffic Sites
Of the millions of web sites on the World Wide Web, an estimated 90-95% languish in obscurity,
unable to attract interest or visitors. Many of these could in a few short weeks be transformed into
a popular, busy site – if only their owners were able to master Black Belt Web Marketing Plan
System.
A big budget and large resources at your disposal do not guarantee a successful site. Among the
thousands of web sites that have failed, primarily because they were unable to generate enough
traffic, are many long-scale projects funded by deep pockets.
On the other hand, many small, low-budget sites with meager resources are doing quite nicely.
They know how to use the resources and opportunities presented by the internet to thrive in a
chaotic, high-risk environment. They are able to this by attracting attention and visitors.
These 11 characteristics are shared by successful sites:
Found a niche
Allocated time for promotion
Targeted promotion
Possessed Net awareness
Generated Creative ideas
Organized plan
Multitude of traffic sources
Adapted to change
Persisted in promotion efforts
Built momentum
Measured results.
Now for a discussion of how these characteristics apply to you and your web site:
Finding a Niche for Your Site
With millions of web sites and thousands being added each day, it’s becoming increasingly
important to find a niche for your site. It doesn’t have to be a completely new product or service.
Lesson 1 Pg.4