Black Belt Web Marketing.pdf - Costa del Sol

Compare your newsletter to these guidelines:
1.The tone is friendly, informal and entertaining.
2.The focus is on subjects that interest your target audiences.
3.The content is worthwhile to make readers want to receive it.
4.It gives readers numerous reasons for visiting your web site.
5.It helps to build a sense of community between your site and your readers.
6.It covers a number of interesting subjects.
7.Blatant self-promotion is held to a minimum.
8.Valuable resources are shared with the readers.
9.Encourage feedback from readers
10.Clearly describe how to subscribe and un-subscribe.
Work up a new Web Marketing Plan for your newsletter:
1. Register the page describing the newsletter and linking to an archive of back issues. Review
Lesson 2 for registration instructions.
2. Announce the newsletter in these locations:
comp.infosystems.www.announce
Net-Happenings
Yahoo -- http://www.yahoo.com
Comp.newprod newsgroup.
New Page List at
http://web-star.com/newpage/newpage.html.
"Announce" newsgroups -- search for relevant
"announce" discussion groups to post a customized
announcement.
NEW-List@LISTSERV.NODAK.EDU
(Web Sites)
Lesson 8 Pg. 20