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(Person) Percentage - Sabanci University Research Database

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The Asian Media & Mass Communication Conference 2010 Osaka, Japan<br />

surveys suggest that most agree that the drama reflects the public sentiment on<br />

mortgage slaves. Haiping’s struggle for a home gives voice to the conundrum faced<br />

by millions of people who dream of owning a home in cities. The cruelty of life faced<br />

by all characters in the drama—whether they are deemed good or bad—strikes a<br />

responsive chord among those who are trapped in the social problems resulting from<br />

China’s neoliberal developmentalism, housing as an example.<br />

Apart from discussing the perils of buying a home, most discussions are centered<br />

around moral values, or rather the degradation of moral values in people’s material<br />

pursuits. The relationship of the corrupt official Song Siming and his mistress Haizao<br />

is such a hot topic. Song, who is depicted as handsome, elegant, smart, romantic, and<br />

wealthy and powerful, has won over majority of female viewers. In several online<br />

surveys, such as the one on Sina.com on the question “If you were put in the same<br />

place as Haizao, would you choose Song or Xiaobei (Haizo’s boyfriend)” and the one<br />

on qq.com on the relationship between happiness and property, most have chosen<br />

Song and material pursuit (such as property) as essential to their achieving happiness<br />

in a relationship (Yu 2009). Some audience are not satisfied with the tragic ending for<br />

the corrupt official (death in a car crash upon being found guilty of corruption) and<br />

his mistress (miscarriage and having her uterus taken out), and have attempted to<br />

rewrite the ending of the TV drama. The discussion of the affair of Song and Guo—<br />

on the nature of their love affair and its political economy—also migrated to the print<br />

in local tabloids and metropolitan dailies, which further generated discussions online.<br />

A blogger named Wang Lei (2009) expresses the popular view shared by most young<br />

males in China: Dwelling Narrowness as a cruel but realistic portrayal of the<br />

relationship between economic power and sexual resource in contemporary Chinese<br />

society. He writes:<br />

As the gap between the rich and the poor becomes wider and moral standard<br />

vanishes, sexual resources are increasingly flowing towards the class of the<br />

powerful and wealthy. … The quality and quantity of women a man can get is<br />

directly in proportion with his wealth and power. This phenomenon has been<br />

normalised, as we are so used to it that we turn a blind eye to its happenings in<br />

the entertainment circle, performing arts circle, university campuses, or news<br />

115

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