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(Person) Percentage - Sabanci University Research Database

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The Asian Media & Mass Communication Conference 2010 Osaka, Japan<br />

Kipnis points out, “Reference to suzhi justifies social and political hierarchies of all<br />

sorts with those of ‘high’ quality gaining more income, power and status than the<br />

‘low’” (Kipnis 2006, 186).<br />

As the elitist suzhi discourse is naturalized as part of the popular discourse, it also<br />

becomes incorporated in the neoliberal discourse. As Ann Anagnost’s study suggests,<br />

suzhi/quality is “the quintessential expression of how subjects are set up for the<br />

rational choice making that grounds China’ capitalist transformation (Anagnost 2004:<br />

192). The anxiety generated by the increasingly competitive society is apparent in the<br />

urban middle-class parents who invest heavily in their only child’s education so the<br />

only child can outcompete other kids in college entrance exams and securing a job in<br />

the city. To get high suzhi through education is the only way for migrant workers and<br />

their children to find themselves in a short cut to their material and urban dreams. The<br />

Guo sisters in the television drama came from a little town in the province. Their<br />

aspiration to stay in the metropolis is realized through education. It is not a<br />

nationalistic discourse of suzhi, but purely individualistic and survival strategy for the<br />

would-be middle class aspirants.<br />

Inherent in the suzhi discourse is the neoliberal logic of autonomy, choice, self-<br />

improvement and entrepreneurship. All characters in Dwelling Narrowness have<br />

internalized the suzhi discourse as a self-governing and self-disciplinary technology in<br />

postsocialist China. It may not be linked with the Maoist era norms and values of<br />

obtaining high suzhi in order to better serve the country. Lisa Hoffman (2006)<br />

examines how neoliberal techniques of governing in China is linked up with Maoist<br />

era norms and values of serving the country to produce the new professional, selfenterprising<br />

subject, who “harbour neoliberal ideas of self-development as well as<br />

late-socialist patriotism” (562). She argues that the replacement of job assignments<br />

with job fairs for college students upon graduation is an example of choice as a form<br />

of government: “choice and autonomy are a part of the governing and subject<br />

formation processes” (553). This technique of governing through freedom of choice,<br />

or intervention through non-intervention, subjectification through autonomy, is a<br />

neoliberal technique of governance.<br />

The Guo sisters made the choice to come to the big city to study in order to stay there.<br />

125

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