EXCLUSIVEBRANDSOURCING RETAILER/WHOLESALER ...

January, the company sold its Castorama Italian business to Leroy Merlin in Italy, owned by
Frances’ Groupe Adeo. Also, its trial Trade Depot concept in the United Kingdom has ended.
Kingfisher has begun positioning its Performance Power brand, beginning in September 2008, as a
global brand. Some 70% of that brand’s stock is common now in its B&Q UK, Castrorama
France, and Koctas stores in Turkey. Its packaging has been designed with two multi-language
variations to extend the line to other countries. The company also has introduced eco stores and
outlets into shopping malls or city centers.
Procurement Contacts: Paul Mir, Group Commer cial Director
KOHL’S CORPORATION
N56 W17000 Ridgewood Dr., Menomonee Falls, WI USA
Tel: (262) 703-7000
Fax: N/A
www.kohls.com
Total Fiscal 2012 Sales: $18.8 Billion +2.2%
Percentage of Sales in Exclusive Brands: 50.3%
Principal Business: Established in 1988, Kohl’s ( NYSE: KSS) operates 1,127 family oriented
department stores in 49 states. They stock moderately priced apparel, footwear, and accessories for
women, men and children; plus soft home products (sheets, pillows, etc.), and housewares.
EB Identities: ELLE (contemporary collection of women’s apparel, shoes, accessories, home
decor, jewelry, cosmetics), Croft & Barrow, Sonoma, Apt. 9, Simply Vera Vera Wang (the fashion
designer’s collection of women’s apparel, accessories and home items), Candie’s, and Bobby
Flay.
EB skus: N/A
Profile: Kohl’s celebrated its 50th anniversary this year by rolling out more exclusive brands,
including its biggest ever introduction of exclusive products touching on virtually every
merchandise category in the store. This was the September 2011 debut of the Jennifer Lopez and
Marc Antony collections, the husband and wife team and stars of the Fox TV show, “Q’Viva’ The
Chosen. (Those celebrities politely waited until after this launch to announce their divorce.)
Jennifer Lopes brand covers women’s sportswear, dresses, handbags, jewelry, shoes, sleep wear,
bedding and bath products. Marc Antony brand appears on men’s apparel, sportswear, dress shirts,