EXCLUSIVEBRANDSOURCING RETAILER/WHOLESALER ...

Profile: Raley’s, in 2012, faces tough competition--not on the product sales side, but on the labor
front, as it fights against a possible strike by its workers who belong to the UFCW (United Food
and Commercial Workers) union. Competition is stiff, especially against non-unionized Walmart
in that market. Recent reports indicate Raley’s plans to close two of its stores as a result of weak
sales.
Procurement Contacts: Barry Bounds, VP of Neighborhood Merchandising & Private Brands
REINHART FOODSERVICE
1500 Saint James St., La Crosse, WI 56602-2859 USA
Tel: (608) 782-2660
Fax: (608) 782-2167
www.reinhartfoodservice.com
Total 2010 Sales: $4+ billion (E)
Percentage of Sales in Exclusive Brands: N/A
Principal Business: Started in 1972, Reinhart has grown on its own through acquisitions up until
2005 when it was acquired by Reyes Holding Co., a $13 billion privately owned company, owner
of Martin Brower company (a McDonald’s distributor) and Reyes Beverages. This wholesale
grocery distributor operates 27 distribution centers and two meat-processing plants. The
distributor supplies some 53,500 skus to some 40,000+ customers, including chain and
independent restaurants, sporting venues, schools, hospitals, etc.
EB Identities: Reinhard (meat, seafood, produce, dairy, bakery items), Eagle Ridge (fine meats
and provisions)
EB skus: N/A
Profile: Reinhart Foodservice continues its acquisition strategy, recently acquiring Valley Food
Service in Virginia in August 2010 and, in January 2011, CONCO in Louisiana, the nation’s 12th
largest foodservice distributor.
Procurement Contacts: N/A