EXCLUSIVEBRANDSOURCING RETAILER/WHOLESALER ...

Principal Business: Leclerc is a private cooperative of independent retailers, established in 1949
and today comprised of 474 independent entrepreneurs (mostly in France) as members of
Groupements d’Achats des Centres E. Leclerc. These retailers operate 548 stores in France, 70%
of them hypermarkets (Centre Leclerc) ranging in size from 2,500 to 6,000 square meters.
Additionally, there are some 131 Centre L-Gambetta supermarkets. Also there are 108 stores
(drawing on different specialty store concepts) in six other countries: Spain (11), Portugal (22),
Italy (31), Poland (40), Slovenia (2), and the Andorra principality (2). E. Le Clerc oversees some
13 specialty store concepts: 49 E. Leclerc Brico (DIY stores), 31 Jardin E. Leclerc (garden
centers), 200 E. Leclerc Cultural spaces (multimedia entertainment), 197 E. Leclerc travel agents,
275 The Armours Jewelry E. Leclerc, 46 E. Leclerc optics, 149 E. Leclerc Parapharmacies
(drugstores), 64 Hour perfume itself. In addition, there are 21 sports & leisure outlets, 189
agencies, 2 Audition (hearing screening), and 528 E. Leclerc service stations. LeClerc has a joint
venture with Conad in Italy and a joint venture with System U in France. In February 2006, this
co-op joined with three other co-ops in Italy (Conad), Switzerland (COOP), and Germany
(REWE) and the Belgian retailer Colruyt to form an alliance of independent European distributors,
called Coopernic. Its aim: to exchange know-how and reduce supply chain costs, while expanding
their product offerings, improve performance and to keep prices low.
EB Identities: Marque Repere (covering numerous sub-brands--BioVillage, Tablette d’Or, Delisse,
Mots D’Enfants, Lyriance, Douceur duV erger, Landmark Brand, etc.), Nos Régions ont du
Talent (gourmet regional foods), Eco+ (economy line), Les Chemins de la Qualite (fruits and
vegetables), Tissaia (clothing), Sismix (clothing for children 10 to 18 years), Le Manege a Bjoux
(jewelry)
EB skus: 3,000+
Profile: Leclerc maintains the Galec central buying group, operating from its headquarters and in
Paris, while its members also purchase goods on a regional basis through 16 regional
merchandising centers. The diverse activities of the members include Simplec petroleum service
stations, Devinlec jewelry stores, Edel banks, Scapauto auto service outlets, E. Leclerc travel, and
other services. In 2009, Coop d’Alsace Group--some 62 hypermarkets and supermarkets, left the
Cora purchasing group to sign a franchising agreement with E. Leclerc. Its store banners
(Roundabout, etc.) were converted to the latter’s banners. Recently, a Coopernic member, Coop of
Switzerland, began supplying its Naturaline brand products to the clothing sections of E. Leclerc
stores in France. Early in 2009, LeClerc acquired 20 Billa supermarkets in Poland from another
Coopernic member, Rewe of Germany.
Procurement Contacts: Alexandra Pradines
EDEKA AG
Versandanschrift, New-York-Ring 6, 22297 Hamburg, GERMANY
Tel: +49 40-63-77-0
Fax: +49 40-63-77-22-31