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grocery service operates in 11 states and DC. Ahold also participates in two joint ventures in<br />

Europe: (1) ICA (60% ownership) with Hakon Inst AB, Stockholm, generating € 9.8 billion<br />

+0.9% from 2,270 retailer-owned and company operated food stores in 5 countries (Sweden,<br />

Norway, Estonia, Latvia, and Lithuania), and (2) JMR (49% ownership) with Jeronimo Martins<br />

Retail SGPS., S.A., Lisbon, generating € 3 billion +10.5% from 364 Pingo Doce stores in<br />

Portugal. ICA and Jeronimo Martins are listed separately in this database, since management is<br />

50-50% shared by the partners.<br />

EB Identities: In the Netherlands, at Albert Heijn stores (supermarkets, compact hypermarkets,<br />

convenience stores and online shopping)-- AH Huismerk (house brand), AH Excellent (premium<br />

quality), AH puur & eerlisk (responsible choice), and EuroShopper ( economy line from<br />

Associated Marketing Services); from Etos drugstores--Etos Huismerk (house brand) and Etos<br />

oordeel Selective (value selection); and from Gall & Gall beverage outlets (Gall & Gall huiswijn<br />

(own brand wines). In the Czech Republic and Slovakia at Albert/Hypernova (hypermarkets,<br />

compact hypermarkets, and supermarkets)--Albert Quality, Albert Excellent, Albert Bio, and<br />

Euroshopper. In the United States at Stop & Shop and Giant supermarkets--Stop & Shop or Giant,<br />

Nature’s Promise (natural and organic foods), Simply Enjoy (premium snacks), CareOne (health<br />

and beauty care items, vitamins, OTC drugs), and Guaranteed Value (everyday essentials). Other<br />

private brands: Simply Dry (diapers), Companion (pet food, treats, cat litter), and Cottontails<br />

(baby products). (NYSE: AHO)<br />

EB skus: N/A<br />

Profile: Still challenged, Ahold continues to consolidate parts of its business, introduce new store<br />

formats, and rollout new private brand lines. Its operating income rose by 3% to € 1.3 billion, but<br />

net income dipped by 4.6% to € 853 million. Its US operation has been streamlined to four<br />

divisions, all under one supply organization and executive team. Giant Carlisle has integrated the<br />

Ukrop’s Supermarket chain of 25 stores under the Martin’s banner. The Peapod grocery service<br />

has been expanded into Indianapolis, Manhattan (NY), and Southeast Wisconsin. In its<br />

Albert/Hypernoa operation in the Czech Republic, 23 stores have been closed, while its<br />

hypermarkets are being downsized. Albert Heijn supermarkets in The Netherlands have continued<br />

to expand the AH puur & eelijk product range, which addresses five sub-categories: organic, Fair<br />

Trade, sustainable catch (fish), free-range meat, and ecological cleaning products. The Albert<br />

Heijn “biologische” label for organic products has integrated into this new brand.<br />

UPDATE: For fiscal 2012, Ahold reported total sales up by 8.5% to € 32.8 billion; Ahold USA<br />

represented sales of $25.8 billion or up 3.1%, the Netherlands € 11.1 billion +5.2%, Other Europe<br />

(Czech Republic & Slovakia) € 1.7 billion -3.7%; while its unconsolidated joint ventures (ICA &<br />

JMR) reported € 14.4 billion +5%.<br />

Procurement Contacts: Meiketer Braak, private label manager at Albert Heijn (Holland); Robin<br />

Van Zijtveld, European Sourcing Director of Private Label; James Dwyer, executive VP Corporate<br />

Brands & E-Commerce. Procurement Contracts at Ahold USA (Tel: 781-380-8000): James<br />

Dwyer, Exe. VP Corporate Brands and E-Commerce; Michael Sherman, Sr. Director Sourcing;<br />

John Dennison, Manager, Corporate Brands Procurement; Thomas Berker, Director Prviate Label<br />

Marketing/Strategy/Brand Management; Carole Ensley, Director Global Sourcing; Carol Anne<br />

Olsen, Executive VP, Private Label Procurement; Bill Wolfe and Steve Howell, both Directors of<br />

Procurement; Jim Goodwin, Director Corporate Brands (American Sales Co.--Tel 716-686-7000);<br />

Denise Mullen, Director of Corporate Brands at Giant Food Stores (Carlisle, PA)-Tel: 717-249-<br />

4000.

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