EXCLUSIVEBRANDSOURCING RETAILER/WHOLESALER ...

www.shopriteholdings.co.za
Total Fiscal 2011 Sales: $9.9 Billion (R 72.3 Billion) +7.3%; Total Supermarket Sales: $8.3
Billion (R 60.6 Billion) +9.8% in RSA, +4.5% in Non-RSA
Percentage of Sales in Exclusive Brands: 10% (E)
Principal Business: This 30+-year-old retailer has become the largest FMCG retail operation on
the African continent. Shoprite oversees 2,196 stores (189 non-RSA) in 17 African countries. Its
supermarket sales derive primarily from its core business, three supermarket chains, representing
816 stores: 409 Shoprite (78 Non RSA), 223 U$ave no frills stores (34 non RSA), and 184
Checkers (4 non RSA). Checkers addresses higher income consumers with specialized product
ranges and includes 26 hypermarkets. Its other chains include three furniture chains: 232 OK
Furniture stores (27 non-RSA), 18 OK Power Express smaller format stores (1 non-RSA), and 50
House & Home outlets, selling furniture, appliances, home entertainment, and floor covering (2
non-RSA), and its OK Franchise Division of 269 stores (43 non-RSA). The latter covers
supermarkets, liquor stores and wholesale outlets: OK Foods, OK Garocer, OK Minimark, OK
Value, Sentra, Megasave, and Enjoy. The retailer also manages MediRite pharmacies/wholesale
business: 121 (1 non-RSA) which is South Africa’s second largest pharmacy chain.
EB Identities: Ritebrand, Steakhouse Classic, Championship Boerewors, Checkers, etc.
EB skus: 800+
Profile: With the country in a fragile stage of recovery unemployment is still pegged at 25.7%--the
highest of 61 countries tracked by international agencies. Shoprite did post higher earnings up by
12% to Rand 2.6 billion. During the year, the firm introduced in-store MediRite pharmacies,
bringing the count to 121 outlets, plus liquor outlets, called Liquor Shop, also with a count totaling
120. Shoprite plans to continue expanding, in 2011 into the Democratic Republic of Congo and
looking toward Nigeria, Angola, Botswana, Ghana, Madagascar and Uganda. Its U$ave stores are
earmarked for expansion into Zambia. The economy weighed heavily on its furniture business
(sales up only 4%), helped by the opening of 20 new stores, bringing the total count to 300 (30
outside Africa). Meantime, Shoprite is carefully watching US-based Walmart’s entry into South
Africa with its recent purchase of a 51% stake in the $7.2 billion Massmart Holdings business.
Procurement Contacts: B.R. Weyers, General Manager, Marketing & Product Development
SHUFERSAL LTD. (53% owned by IDB Group)
30 Shmotkin Benyamin Street, Rishon Le-Zion 75363, ISRAEL
Tel: +972 3-9481727