EXCLUSIVEBRANDSOURCING RETAILER/WHOLESALER ...

equipment, home care products, mobility equipment, etc. to institutions and retail customers. SDM
also owns Shoppers Drug Mart Specialty Health Network Inc., a provider of specialty drug
distribution, pharmacy and comprehensive patient support services, and Medi System
Technologies Inc., a provider of pharmaceutical products and services to long-term care facilities
in Ontario and Alberta provinces.
EB Identities: Life Brand (health, beauty, baby, household, food/beverage, paper), Quo
(cosmetics), Everyday Market (food staples), Bio-Life (environmentally friendly cleaning
products), Nativa (organic foods), GET (stationery), Decora (candles, frames, etc.), Stylize (hair
accessories), Le Chocolat (Belgian chocolates), Allude/Sox Sense (hosiery), Etival Laboratorie
(dermatological skin care products), Baby Life (diapers, wipes, toiletries and accessories), Balea
(health and beauty lifestyle products), Easypix; plus exclusive licensed brands--Boots No 7 and
Botanics (UK), GOSH (cosmetics/hair care from Denmark), Sally Hershberger (hair care), Soap &
Glory (bath/skin products from Macria Kilgore of London), and Organic Surge (environmentally
friendly health and beauty items)
EB skus: 2,100+
Profile: SDM’s front end sales, now at 52.2% of total sales, grew in this period, up by 4.9%,
especially in cosmetics, convenient foods, and household products. Net earnings edged upward by
0.9% to C$ 590.7 million. SDM opened or acquired 75 drug stores in 2010--its 49th year--of
which 43 outlets were relocations. The company was busy in new brand rollouts, including is own
Sanis brand generic prescription drug products (produced by its manufacturing subsidiary, Sanis
Health Inc., Diepe, New Brunswick). Also launched: the Etial Laboratoire dermatological skin
care line (29 products), capitalizing on the retailer’s success in private brands with its Quo brand.
Quo cosmetics, bag collections, brushes, gifts, etc., were introduced in 1999. Sales during 2010
jumped by 17%. Beauty is a priority for Shoppers Drug. Its BeautyBOUTIQUE format in stores,
started in 2003, to capitalize on the upscale beauty experience. This concept is now in 272 stores,
while its selection of global and exclusive brands has been expanded and the merchandise mix
improved. The concept encompasses 129 beauty brands with a dozen new cosmetic and
fragrances introduced in 2010. With a new, improved format is in place, plans call for up to 35
more Beauty BOUTIQUES to be added in 2011. SDM also is expanding its innovative Murale
stand-alone stores, which feature global beauty brands.
Procurement Contacts: Beth Stiller, Director of Private Label; Lulchien Hoving, Vice-President of
Corporate Brands; Trina Farr, Product Development Manager
SHOPRITE HOLD INGS LTD.
Cnr William Dabs and Old Paarl Roads, Brackenfelol 7560, Western Cape, SOUTH AFRICA
Tel: +27 (0) 21-980-4000
Fax: +27 (0) 21-980-4050