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The Individual, Auto/biography and History in South Africa

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To this end, the SBF was not unsupportive of the “Afro‐chic” design outfit Stoned Cherrie,<br />

when it placed a colourful image of Biko’s face on to a fashion T‐shirt as a means of<br />

<strong>in</strong>troduc<strong>in</strong>g “the image of Biko to the otherwise un<strong>in</strong>formed youth”. This may have<br />

served to take the cause of “Biko preservation” from the doma<strong>in</strong> of the party ideologue<br />

<strong>and</strong> to “liberate [him] from the mausoleum”, but it did not stop Black Consciousness<br />

activists from object<strong>in</strong>g to “the pop idolisation of our legends”. As one public <strong>in</strong>tellectual<br />

wondered how the proceeds of Biko’s face (at R 310, 00 a T‐shirt) might be directed to the<br />

poor, another expressed his support for the “refresh<strong>in</strong>g mobilisation effort” of the design<br />

move, but added his hope for a transition “from the imagery of Biko to the content of his<br />

writ<strong>in</strong>gs”. Perhaps Stoned Cherrie might have considered sell<strong>in</strong>g its T‐shirts “with an<br />

accompany<strong>in</strong>g paperback copy of Biko’s I Write what I Like”. 288<br />

In the first 10 years of <strong>South</strong> <strong>Africa</strong>’s democracy, <strong>in</strong>stitutions <strong>in</strong> the public doma<strong>in</strong> became<br />

sites for the production of history <strong>in</strong> the form of heritage projects, museum displays, new<br />

memorials, <strong>and</strong> the performance of identity. A central element of these heritage<br />

productions has been biographic, with the construction of heroic memory <strong>in</strong> many sites.<br />

Many of these constructions occurred ‘from above’ as part of the eng<strong>in</strong>eer<strong>in</strong>g of a new<br />

nation <strong>in</strong> accord with new identifiable discursive frameworks <strong>and</strong> also <strong>in</strong>volved processes<br />

of heritage commercialisation <strong>and</strong> image br<strong>and</strong><strong>in</strong>g. While some projects <strong>and</strong> <strong>in</strong>itiatives<br />

have sought to contest these hegemonic constructions, this chapter argues that the most<br />

significant biographic challenges have come from the work of critical <strong>biography</strong> <strong>in</strong> such<br />

museum doma<strong>in</strong>s as the District Six Museum <strong>and</strong> the Hector Pieterson Museum, which<br />

have shown how it is possible to pay attention to issues of knowledge production <strong>and</strong><br />

mediation <strong>in</strong> the work of biographic representation. Biography needs to transcend the<br />

frames of documentary realism <strong>and</strong> triumphant celebration <strong>in</strong> order to be effectively<br />

marshalled <strong>in</strong> the work of develop<strong>in</strong>g a critical citizenship.<br />

288 ‘F<strong>in</strong>d<strong>in</strong>g Biko’, <strong>in</strong> SL, November 2003; Bongani Madondo, ‘Not just a pretty face’, Sunday Times<br />

Lifestyle, 24 August 2003; Nadia Davids, ‘Public art out of our present’, Cape Argus, 26 August 2003.<br />

<strong>The</strong> public <strong>in</strong>tellectuals cited are playwright, Davids <strong>and</strong> former AZAPO executive member,<br />

Gomolemo Mokae.<br />

291

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