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University of Vaasa - Vaasan yliopisto

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305<br />

different types <strong>of</strong> consultative specialist services including waste and wastewater<br />

management consultation, REACH-consultation, energy production analysis,<br />

toxicology and eco-toxicology tests and risk assessments, EHS solutions and<br />

logistics planning.<br />

The eco-efficiency tool is an applied Life Cycle Analysis (LCA) and comply with<br />

ISO 14040-14 043 standard (Wall-Markowski et. al., 2004). By the October 2007<br />

over 350 customer processes had been evaluated by using this tool (BASF Success<br />

2009). Analyzed processes include fish farming, vitamin production, insulation for<br />

housing, etc. (Saling et. al. 2007). The ecological and eco-efficiency effects (soil,<br />

water and air emissions; energy use and materials usage) are transformed to costs and<br />

savings for indicators identified in the following table two (Wall-Markowski, et. al.<br />

2004) Different impacts are weighted and compared with each other by using<br />

weighting coefficients. The coefficients are 1) the experienced societal impact <strong>of</strong> the<br />

product or process, 2) the relative importance <strong>of</strong> these issues in relation to national or<br />

regional emissions and energy consumption and 3) the impact <strong>of</strong> individual<br />

substances for example on CO2 emissions. The coefficients are product and process<br />

specific (Wall-Markowski, et. al. 2004). As a result <strong>of</strong> the analysis an eco-efficiency<br />

label for eco-efficient products i.e. products that fulfill the eco-efficiency criteria set<br />

in the analysis and verified by a third party evaluation and publication in the internet<br />

(BASF Success 2009).<br />

Table 2. The variables/indicators used in the BASF eco-efficiency tool<br />

Eco-efficiency tool<br />

natural resource<br />

usage landuse energy consumption emissions risks health effects<br />

Risk analysis Analysis covers human<br />

For example coal, Extense and Total energy consumption<br />

cover potential health risks <strong>of</strong> the used<br />

oil, bauxite and purpose <strong>of</strong> including transportation, Air‐, water‐, and accidents and substances and<br />

natural gas usage landuse products (LCA)<br />

soil emissions their scale resources<br />

Amount and<br />

quality <strong>of</strong> the solid The quantities<br />

waste generated in and qualities<br />

customers (hazard, safety,<br />

manufacturing etc.) <strong>of</strong> the used<br />

processes substances<br />

Source: Saling, Kicherer, Dittrich-Krämer, Wittlinger, Zombik, Schmidt, Schrott, &<br />

Schmidt, (2002).<br />

As an example <strong>of</strong> the above mentioned 300 eco-efficiency analysis and new business<br />

for Success and the other BASF business units can be mentioned the management <strong>of</strong><br />

Mercedes A –series coating. BASF coatings unit both operates and manages coating<br />

line in a production facility instead <strong>of</strong> merely selling coating and paint for the

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