29.01.2013 Views

University of Vaasa - Vaasan yliopisto

University of Vaasa - Vaasan yliopisto

University of Vaasa - Vaasan yliopisto

SHOW MORE
SHOW LESS

Create successful ePaper yourself

Turn your PDF publications into a flip-book with our unique Google optimized e-Paper software.

References<br />

Azlan A, Lim LL, Yahya S. (2007). A study <strong>of</strong> corporate philantrophic traits among<br />

major Malaysian corporations. Social Responsibility Journal 3 (4): 21-30.<br />

Bennet R. (1998). Corporate philanthropy in France, Germany and the UK.<br />

International Marketing Review 16 (6):458-475.<br />

Brammer S, Millington A. (2005). Pr<strong>of</strong>it maximization vs agency:an analysis <strong>of</strong><br />

charitable giving by UK firms. Cambridge Journal <strong>of</strong> Economics 29:517-534.<br />

Bronn PS, Vrioni AB. (2001). Corporate social responsibility and cause-related<br />

marketing: an overview. International Journal <strong>of</strong> Advertising 20:207-222.<br />

Budget Speech (2009). Singapore Budget 2009 [Online]. [Referred to 1.2.2009].<br />

Available: www.singaporebudget.gov.sg.<br />

Collins M. (1993). Global corporate philanthropy – marketing beyond the call <strong>of</strong><br />

duty?. European Journal <strong>of</strong> Marketing 27 (2):46-58.<br />

452<br />

Godfrey P. (2005). The relationship between corporate philanthropy and shareholder<br />

wealth: a risk management perspective. Academy <strong>of</strong> Management Review 30(4):777-<br />

798.<br />

Halcom C, Asci S. (2008). Corporate donations to college down, expected to keep<br />

falling. Crain’s Detroit Business 24 (43):20.<br />

Harvard Kennedy School Corporate Social Responsibility Initiative. (2009). [Online].<br />

[Referred to 4.1.2009].<br />

Available:www.hks.harvard.edu/mrcbg/CSRI/init_approach.html.<br />

Individual Giving Survey (2008). National Volunteer & Philanthropy Centre.<br />

[Online].[Referred to 15.11.2008].<br />

Available:www.nvpc.org.sg/Library/Documents/ResearchReports/08IGS_SURVEY<br />

%20FINDINGS.pdf.<br />

Inland Revenue Authority <strong>of</strong> Singapore (IRAS) Circular (2006) – Tax Treatment on<br />

Donations with Benefits. [Online]. [Referred to 24.11.2008].<br />

Available:www.iras.gov.sg/irasHome/uploadedFiles/Other_Taxes_and_Services/Cha<br />

rities/etaxguideondonationswithbenefits(3).pdf.<br />

Kelly B. (1991). Cause-related marketing: doing well while doing good. Sales &<br />

Marketing Management 143(3):60-65.<br />

Kotler P, Keller KL, Ang SH, Leong SM, Tan CT. (2006). Marketing Management:<br />

An Asian Perspective. Singapore : Prentice Hall<br />

Lee MH. (2002). A tale <strong>of</strong> two cities: comparing higher education polices and<br />

reforms in Hong Kong and Singapore. Australian Journal <strong>of</strong> Education 46(3):255-<br />

286.

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!