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INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS<br />

wealth whereas Buddhist prepared cut vegetables and spices or known as Pibimbap for<br />

their ritual dur<strong>in</strong>g Buddha‘s Birthday. Dur<strong>in</strong>g Hanukah or light festivals, Jewish eat<br />

latkes or known as potato pancake (Sh<strong>in</strong>g, 2007). Sh<strong>in</strong>g (2007) expressed that foodways<br />

<strong>in</strong> any feast also carried social messages. He gave Ch<strong>in</strong>ese community as an example,<br />

honor and respect are showed by the host us<strong>in</strong>g his own chopstick to serve the guests. On<br />

the other hand, long noodles which means ―May you live long‖ is served dur<strong>in</strong>g birthday<br />

and sharkf<strong>in</strong> soup are served <strong>in</strong> wedd<strong>in</strong>gs as well as lotus Rhizomes for prosperity.<br />

Similar goes to the practice <strong>of</strong> eat<strong>in</strong>g together which means solidarity, shar<strong>in</strong>g and<br />

participation not only to the Ch<strong>in</strong>ese but also to the other ethnic communities.<br />

2.2 Foodways and the Malay Wedd<strong>in</strong>g<br />

Accord<strong>in</strong>g Zaferi (2002) marriage and wedd<strong>in</strong>g <strong>in</strong> the Malay society <strong>in</strong>volve religion<br />

(Akad Nikah), cultural and customs aspect (reception). Malay wedd<strong>in</strong>g as noted by Quah<br />

(2008) engage various pert<strong>in</strong>ent parties <strong>in</strong>clud<strong>in</strong>g parents, families, relatives and<br />

community and the presence <strong>of</strong> them <strong>in</strong> the ceremony is to ma<strong>in</strong>ta<strong>in</strong> the close fraternity<br />

among them. Quah‘s further argue be<strong>in</strong>g much imbued with religion, traditions and<br />

customs, the marriage process encompasses four ma<strong>in</strong> stages from plann<strong>in</strong>g, prewedd<strong>in</strong>g,<br />

to the wedd<strong>in</strong>g day and the post wedd<strong>in</strong>g. These four ma<strong>in</strong> stages are important<br />

<strong>in</strong> mak<strong>in</strong>g sure the marriage and wedd<strong>in</strong>g are the successful one. Nevertheless, it is<br />

undeniable that food is virtually ever present <strong>in</strong> every stage <strong>of</strong> the processes and the bulk<br />

<strong>of</strong> food preparation, cook<strong>in</strong>g and consumption <strong>of</strong> it or known as foodways are occurs on<br />

the wedd<strong>in</strong>g stage.<br />

Abdullah (2009) denotes that foodways are the most remarkable feature <strong>of</strong> the Malay<br />

tradition <strong>in</strong> which not only a family but it <strong>in</strong>volved the community with the extensive<br />

social networks. Malay wedd<strong>in</strong>g foodways depicted the ‗tightly knit‘ or dense social<br />

networks with everyone <strong>in</strong>teract<strong>in</strong>g with each other (Thompson, 2007). In the olden days,<br />

one week before the wedd<strong>in</strong>g, the community usually works together erect<strong>in</strong>g sheds <strong>in</strong><br />

the courtyard and a special warehouse or Bangsal Penanggah is built for the preparation,<br />

cook<strong>in</strong>g and other task on the wedd<strong>in</strong>g day (Kasim<strong>in</strong>, 2002). Location for wash<strong>in</strong>g,<br />

dish<strong>in</strong>g out the dishes and eat<strong>in</strong>g depot are also set up. Preparation <strong>of</strong> food for the Malay<br />

wedd<strong>in</strong>g as part <strong>of</strong> foodways normally beg<strong>in</strong>s <strong>in</strong> the afternoon prior to the wedd<strong>in</strong>g day<br />

(Kasim<strong>in</strong>, 2002). The ma<strong>in</strong> <strong>in</strong>gredients like meat cutt<strong>in</strong>g, chickens are cut by the men and<br />

ladies with preparation <strong>of</strong> herbs and spices like garlic, shallots, g<strong>in</strong>gers, lemon grass and<br />

other support<strong>in</strong>g <strong>in</strong>gredients for the wedd<strong>in</strong>g dishes. Cook<strong>in</strong>g process is then undertaken<br />

<strong>in</strong> the midnight till sunrise with couples <strong>of</strong> local men who are the wedd<strong>in</strong>g cook<strong>in</strong>g<br />

experts or the tukang masak kenduri together with few assistants will cook the wedd<strong>in</strong>g<br />

dishes. The dishes usually consist <strong>of</strong> rice or Nasi M<strong>in</strong>yak, meat and chicken dish,<br />

vegetables, sweet pickles and fruits (Susanto (2007). On the consumption, the <strong>in</strong>vited<br />

guests who are among the distant relatives, friends and acqua<strong>in</strong>tance from around the<br />

country are welcomed by wedd<strong>in</strong>g host, close relatives and friends. As the guests sat,<br />

they are <strong>in</strong>vited to eat the wedd<strong>in</strong>g dishes which are placed on the table. On this occasion<br />

the young boys are normally <strong>in</strong>volved <strong>in</strong> plac<strong>in</strong>g the dishes on the table, clean<strong>in</strong>g and<br />

wash<strong>in</strong>g the dishes whereby the young girls be given a task <strong>in</strong> giv<strong>in</strong>g token with bunga<br />

telur or decorated hardboiled egg to the guests (Yass<strong>in</strong>, 1999). As the wedd<strong>in</strong>g end the<br />

community aga<strong>in</strong> gett<strong>in</strong>g together <strong>in</strong> clear<strong>in</strong>g up the wedd<strong>in</strong>g facilities. Thompson (2007)<br />

COPY RIGHT © 2011 Institute <strong>of</strong> <strong>Interdiscipl<strong>in</strong>ary</strong> Bus<strong>in</strong>ess <strong>Research</strong> 124<br />

JANUARY 2011<br />

VOL 2, NO 9

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