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INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS<br />

1997) able to deliver its duties and specifically del<strong>in</strong>eated with two different HR bundles.<br />

However the analysis <strong>of</strong> this research study <strong>in</strong>dicated some weaknesses <strong>of</strong> the current<br />

HRM system. Thw fact that the HR deal for the permanent staff is more comprehensive<br />

than that <strong>of</strong> the contract lorry drivers, this asymmetry <strong>in</strong> compensation could be one <strong>of</strong><br />

the reasons directly gave rise to high retention <strong>of</strong> permanent staff and a relatively high<br />

turnover <strong>of</strong> the lorry drivers. The lack <strong>of</strong> a prom<strong>in</strong>ent bus<strong>in</strong>ess development department<br />

could be the root cause <strong>of</strong> the <strong>in</strong>consistency earn<strong>in</strong>gs <strong>of</strong> the lorry drivers. The discipl<strong>in</strong>ary<br />

issues <strong>of</strong> the lorry drivers are equally detrimental to the HR department besides prepar<strong>in</strong>g<br />

the weekly remuneration payments to the lorry drivers.<br />

Obviously, HR manager is heavily <strong>in</strong>volved <strong>in</strong> daily adm<strong>in</strong>istrative rout<strong>in</strong>es and the<br />

strategic role <strong>of</strong> the HR department <strong>in</strong> manag<strong>in</strong>g the human resources was neglected.<br />

Majority <strong>of</strong> the time <strong>of</strong> HR department were engaged <strong>in</strong> adm<strong>in</strong>istrative works,<br />

compliance and service oriented duties. The time <strong>of</strong> HR department was occupied by<br />

cont<strong>in</strong>uous recruitment and compliance matters due to high turnover rate and discipl<strong>in</strong>ary<br />

issues among the drivers. Furthermore, HR department is manually calculat<strong>in</strong>g the trip<br />

allowance and record<strong>in</strong>g the usage <strong>of</strong> fleet card. As such a strategic human resources<br />

management (SHRM) strategy could be the next <strong>in</strong>novative capability to improve the<br />

impact <strong>of</strong> HRM quality on firm performance.<br />

5. Recommended Strategic Human Resource Management (SHRM) Proposal<br />

This section aimed to work out a strategic human resource management plan for the<br />

Management. The outcomes <strong>of</strong> analysis and evaluation on current HR practices suggested<br />

five critical human resource <strong>in</strong>itiatives as the strategies <strong>of</strong> SHRM plan. These HR<br />

strategies are proposed as below.<br />

5.1 Sett<strong>in</strong>g up bus<strong>in</strong>ess development department (BDD)<br />

The sett<strong>in</strong>g up <strong>of</strong> bus<strong>in</strong>ess development department has two purposes. Firstly, it helps to<br />

generate more sales that create more trips for the lorry drivers, thereby <strong>in</strong>crease their<br />

earn<strong>in</strong>gs and lower turnover rate. In other words, <strong>in</strong>crease <strong>in</strong> earn<strong>in</strong>g could be a way to<br />

reduce the discipl<strong>in</strong>ary issues such as fleet card abuse and toll manipulation. Secondly,<br />

sett<strong>in</strong>g up bus<strong>in</strong>ess development department also acts as a strategy <strong>in</strong> align with the<br />

organization goals. The role <strong>of</strong> bus<strong>in</strong>ess development is more focus than overlapp<strong>in</strong>g<br />

with operation. Hence, more bus<strong>in</strong>ess development forces to focus on bus<strong>in</strong>ess expansion<br />

may improve the bus<strong>in</strong>ess performance.<br />

5.2 Bus<strong>in</strong>ess Cont<strong>in</strong>uity Plan<br />

Lorry drivers play significant role <strong>in</strong> the bus<strong>in</strong>ess model <strong>of</strong> the organization. They are<br />

responsible for ensur<strong>in</strong>g timely delivery <strong>in</strong> good conditions. Without them, the entire<br />

flows <strong>of</strong> bus<strong>in</strong>ess may be paralyzed and demand unforeseen operation cost. Hence, HR<br />

department should value the role <strong>of</strong> contract-based lorry drivers as part <strong>of</strong> the<br />

organization‘s family. They deserve a comprehensive HR bundle. This new HR bundle<br />

should <strong>in</strong>clude compensation and benefit such as retention bonus, <strong>in</strong>surance and attractive<br />

base pay. Special monetary or non-monetary rewards such as ―Best Driver Award‖ could<br />

COPY RIGHT © 2011 Institute <strong>of</strong> <strong>Interdiscipl<strong>in</strong>ary</strong> Bus<strong>in</strong>ess <strong>Research</strong> 40<br />

JANUARY 2011<br />

VOL 2, NO 9

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