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INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS<br />

Sekaran, U. (1999). <strong>Research</strong> methods for bus<strong>in</strong>ess: A skill build<strong>in</strong>g approach. Southern<br />

III notes, University <strong>of</strong> Carbondale.<br />

Stevens, J. P. (1996). Applied multivariate statistics for the social sciences (3 rd ed.).<br />

Mahwah, NJ: Lawrence Erlbaum Associates, Publishers.<br />

Unzicker, D,. Clow, K. E., & Babakus, E. (2000).The role <strong>of</strong> organizational<br />

communication on employee perceptions <strong>of</strong> a firm. <strong>Journal</strong> <strong>of</strong> Pr<strong>of</strong>essional<br />

Services Market<strong>in</strong>g, 21(2), 87-103.<br />

Zenger, T. R., & Lawrence, B. S. (1989). Organizational demography: The differential<br />

effects <strong>of</strong> age and tenure distributions on technical communication. The Academy<br />

<strong>of</strong> Management <strong>Journal</strong>, 32 (2), 353-376.<br />

.<br />

COPY RIGHT © 2011 Institute <strong>of</strong> <strong>Interdiscipl<strong>in</strong>ary</strong> Bus<strong>in</strong>ess <strong>Research</strong> 279<br />

JANUARY 2011<br />

VOL 2, NO 9

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