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INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS<br />

JANURAY 2011<br />

VOL 2, NO 9<br />

v. System th<strong>in</strong>k<strong>in</strong>g correlates other rules with each other and plays a vital role, so that it<br />

causes durability and life cont<strong>in</strong>uation <strong>of</strong> the learner organization as a whole. System<br />

th<strong>in</strong>k<strong>in</strong>g has a key role <strong>in</strong> mov<strong>in</strong>g <strong>of</strong> "I" mentality to "we" mentality.<br />

Pemberton and Stone (2000) state that organizational learn<strong>in</strong>g field or conditions is<br />

constituted from three factors:<br />

i. Organizational culture<br />

ii. Structure<br />

iii. Substructure<br />

Moreover, they believe that these factors are a tool through which the organization could<br />

improve effectiveness and efficiency <strong>of</strong> learn<strong>in</strong>g process and system and knowledge<br />

management permanently. The first factor, i.e. culture is the most important element <strong>of</strong> the<br />

learner organization. Culture <strong>of</strong> the learner organization is a major emphasis on learn<strong>in</strong>g and<br />

knowledge and creates an atmosphere <strong>of</strong> confidence <strong>in</strong> which <strong>in</strong>dividuals feel they are allowed<br />

to test and experience new approaches <strong>in</strong> bus<strong>in</strong>ess that are <strong>of</strong>ten resulted to establishment and<br />

development <strong>of</strong> core competences. Pemberton and Stone (2000) call the follow<strong>in</strong>g cases as<br />

elements <strong>of</strong> learner culture:<br />

� Obvious and clear organizational <strong>in</strong>sight<br />

� Leaders who are designers, <strong>in</strong>structors and supervisors<br />

� Tendency to permanent progress<br />

� Regard<strong>in</strong>g knowledge as a valuable th<strong>in</strong>g<br />

� Encourag<strong>in</strong>g <strong>of</strong> curiosity spirit, ask<strong>in</strong>g questions, test<strong>in</strong>g and experienc<strong>in</strong>g through<br />

giv<strong>in</strong>g <strong>of</strong> freedom <strong>of</strong> action to <strong>in</strong>dividuals<br />

� Creativity, risk acceptation and tolerat<strong>in</strong>g <strong>of</strong> mistakes<br />

� Establish<strong>in</strong>g <strong>of</strong> confidence <strong>in</strong> order to encourage knowledge shar<strong>in</strong>g <strong>in</strong>side <strong>of</strong> the<br />

organization and with selected friends<br />

� Putt<strong>in</strong>g emphasis on hav<strong>in</strong>g permanent and good relations<br />

� Encourag<strong>in</strong>g <strong>of</strong> socialization and establish<strong>in</strong>g and creat<strong>in</strong>g <strong>of</strong> social concept<br />

� Practical learn<strong>in</strong>g <strong>of</strong> implicit knowledge<br />

� External <strong>in</strong>sight with regard to learn<strong>in</strong>g from an environment <strong>in</strong> which the organization<br />

has activity<br />

The second element, i.e. structur<strong>in</strong>g for learn<strong>in</strong>g and knowledge management requires flat<br />

organizations along with reduc<strong>in</strong>g <strong>of</strong> <strong>in</strong>terfunctional boundaries. Organizational knowledge<br />

should be holistic to create this confidence that pr<strong>of</strong>essional knowledge is completed perfectly<br />

from related grounds. Hav<strong>in</strong>g a matrix structure is a method for foster<strong>in</strong>g <strong>of</strong> a holistic<br />

viewpo<strong>in</strong>t from knowledge. Qu<strong>in</strong>n (1992) states that f<strong>in</strong>ally network organizational structures<br />

are perhaps the most suitable structures to support a learner culture, s<strong>in</strong>ce such structures have<br />

little hierarchical features and have different forms. Also Stone and Pemberton (2000) have<br />

said although there is no s<strong>in</strong>gle structure to support learn<strong>in</strong>g uniquely but it appears that giv<strong>in</strong>g<br />

freedom <strong>of</strong> action and authority to <strong>in</strong>dividuals along with a flat network structure could help<br />

knowledge management facilitation. These structures could <strong>in</strong>crease <strong>in</strong>terfunctional relations<br />

and decrease task obstacles.<br />

The third element, i.e. substructure and communications are the <strong>in</strong>tegral part for creat<strong>in</strong>g <strong>of</strong> a<br />

learner organization. Information developments especially <strong>in</strong> the scope <strong>of</strong> <strong>in</strong>formation and<br />

communications technology (ICT) play a vital role <strong>in</strong> provid<strong>in</strong>g <strong>of</strong> the required substructure <strong>in</strong><br />

order to support from network structures and organizational learn<strong>in</strong>g. Accord<strong>in</strong>g to Stone and<br />

COPY RIGHT © 2011 Institute <strong>of</strong> <strong>Interdiscipl<strong>in</strong>ary</strong> Bus<strong>in</strong>ess <strong>Research</strong> 332

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