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ijcrb.webs.com INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS Contents Title Page Ethnic Evaluations of Black Models in Advertising: 11 Identity, Comparison, and Skin Tone Dr. Stevie Watson , Dr. Corliss G. Thornton, Dr.Edith F. Davidson Human Resource Management Practices in Logistic Service 32 Provider Industry: A Case Study Goh Hui Chyn, Dr. Maniam Kaliannan Organizational Environment, Job Satisfaction and Career 45 Growth Opportunities: A Link to Employee Turnover Intentions in Public Sector of Pakistan Khurram Shahzad, Sajjad Hussain, Sajid Bashir Anwar F. Chishti, Zafar Mueen Nasir The Imperative of Extraction and Production of 57 Refined Vegetable Oil from Palm Kernel Project in Eastern Nigeria. Dr. Chinedu Chidinma Nwachukwu, Onwadi Confidence A study of Globalization in International Business 88 Mohammad Reza Noruzi, Mohammad Bakhtazmai A Consumer Focused Study of Transport Service 91 Quality: A Case Study of Selected State Transport Corporations in Nigeria Dr. Gunu Umar Antecedents of Turnover and Absenteeism: Evidence from 108 Public Sector Institutions of Pakistan Khurram Shahzad, Khansa Hayat Muhammad Abbas, Sajid Bashir, Kashif-ur-Rehman Modernization and the Alterations of the Malay 121 Wedding Foodways in the Urban Area Mohd Salehuddin Mohd Zahari, Mohd Zain Kutut Rabiatul Adawiyah, Norhayati Mohd Yusof COPY RIGHT © 2011 Institute of Interdisciplinary Business Research 6 JANUARY 2011 VOL 2, NO 9
ijcrb.webs.com INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS Title Page The Relationship between Extrinsic and Intrinsic 135 Attributes of Product Quality with Brand Loyalty on Malaysia National Brand Motorcycle/Scooter, MODENAS Mohd Rizaimy Shaharudin , Anita Abu Hassan, Musdiana Mohamad Salleh Siti Meriam Ali, Etty Harniza Harun, Muna Abdul Jalil, Nurazila Abdul Aziz How Service Quality affects Performance of 150 Conventional Banks in Pakistan Dr. Ashfaq Ahmad, Dr. Muhammad Bashir, Sultan Mubariz 1999-2010 – Eventful Years of Advancements in Economic 157 and Military Bilateral Relations of Pakistan & China Professor Muhammad Abdul Malik, Naveed ur Rehman Arsalan Mujahid Ghouri An Empirical Study of Impact of Job Satisfaction on 167 job Performance in the Public Sector Organizations Dr. Muhammad Safdar Rehman, Ajmal Waheed How Customer Satisfaction affects Performance of 182 Islamic Banks in Pakistan Dr. Ashfaq Ahmad, Asad Afzal Humayoun Muhammad Mussarat Nawaz, Dr. Muhammad Bashir Role of Integrated Secondary School Mathematics 189 on Learning Business Mathematics Shahinshah Babar Khan, Shaheen Ashraf Taherkheli Determinants of Foreign Direct investment and its 198 impact on GDP Growth in Pakistan Prof. Dr. Ch. Abdul Rehman, Orangzab, Ali Raza Entrepreneurial Intentions Among the Business Students of 206 Higher Education Institutes of Punjab Muhammad Jawad Hasan Qureshi, Naveed Ahmed, M. Sarfraz Khan Exchange Rate Depreciation and Import 221 Demand in Nigeria (1986 – 2008) Dr Imimole Benedict COPY RIGHT © 2011 Institute of Interdisciplinary Business Research 7 JANUARY 2011 VOL 2, NO 9
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