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INTERDISCIPLINARY JOURNAL OF CONTEMPORARY RESEARCH IN BUSINESS<br />

Susta<strong>in</strong>able Aspects <strong>of</strong> Short Sea Shipp<strong>in</strong>g:<br />

A Case Study <strong>of</strong> Europe<br />

Samsul Islam<br />

University <strong>of</strong> Auckland, New Zealand<br />

12 Grafton Road, School <strong>of</strong> Bus<strong>in</strong>ess, University <strong>of</strong> Auckland<br />

Paul Le<strong>in</strong>berg<br />

University <strong>of</strong> Gothenborg, Sweden<br />

Viktoriagatan 13, Goteborg, Sweden<br />

Rezb<strong>in</strong> Nahar<br />

Southeast University, Bangladesh<br />

House# 64, Road# 18, Block # B, Banani, Dhaka, Bangladesh<br />

JANURAY 2011<br />

VOL 2, NO 9<br />

Abstract<br />

There is a gradual growth and participation <strong>of</strong> conta<strong>in</strong>ers <strong>in</strong> the world-wide trade, both <strong>in</strong> the<br />

USA and the EU, which created some sort <strong>of</strong> capacity problems <strong>in</strong> the major ports. Moreover,<br />

the truck-dom<strong>in</strong>ated transportation system caused a worse-situation on the important EU‘s<br />

transportation corridors. But short sea shipp<strong>in</strong>g (SSS) can provide the best alternative us<strong>in</strong>g<br />

the <strong>in</strong>land and coastal waterways. Moreover, SSS can provide many extra helps for the<br />

environment, the economy and the society as a whole. European Commission actively<br />

supports SSS as an alternative, environmentally friendly mode <strong>of</strong> transportation among the<br />

others. But there are obstacles, adm<strong>in</strong>istrative barriers, and challenges that should be<br />

addressed and solved immediately. The commercial benefits <strong>of</strong> SSS should be presented to the<br />

shippers and ship-owners to attract them to this beneficial mode <strong>of</strong> transportation. This paper<br />

reviews the strengths, weakness, opportunities and threats (SWOT analysis) <strong>of</strong> SSS <strong>in</strong> the<br />

context <strong>of</strong> EU. Similarly, it figures out the numerical benefits derived from adopt<strong>in</strong>g the EU as<br />

an alternative <strong>of</strong> road transportation. F<strong>in</strong>ally, it proposes unique advantages for the growth <strong>of</strong><br />

SSS <strong>in</strong> EU than USA.<br />

Key Words: Short Sea Shipp<strong>in</strong>g, Susta<strong>in</strong>ability, European Union, Emission<br />

Listed <strong>in</strong> ULRICH’S<br />

COPY RIGHT © 2011 Institute <strong>of</strong> <strong>Interdiscipl<strong>in</strong>ary</strong> Bus<strong>in</strong>ess <strong>Research</strong> 428

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