2002 Swinburne TAFE Handbook - Swinburne University of ...

246 I Subject Details
Content
Notethatthe research project will investigate a specific disaster scenario, either real
or synthesised by the compilation of information provided from actual events.
Establishment of supervisors
Nominated workplace/organisation-based supervisor and institution/nationalbased
supervisor.
Identification and definition olthe specific projectto be undertaken
Nature and type of projectto be undertaken; rationale of project.
Definition of scope and possible outcomes.
Identification of possible resources.
Identification of strategies to achieve project outcomes, use of qualitative and
quantitative data.
Preparation of a feasible project plan in consultation with nominated supervisorts).
Execution of objectives
Involvement of other relevant personnel.
Establishment of protocols for execution and reporting, with workplace and
institution-based supervisors.
Collation and analysis of qualitative and quantitative data.
Summation and conclusions.
Preparation and presentation of written report
Identification of other possible target audience(s)
Submission negotiation and presentation
References
Beach, D.P., Alvager, T.K.E., Handbook for scientific and technical research, N.J.,
Prentice Hall, 1992.
Leedy, P.O., Practical research: Planning and design, 5th edn., New York, Maxwell
Macmillan International. 1993.
Moss, I. (ed.), Research Training and Supervision. National Board of Employment,
Education and Training, 1992.
Veil, R., Gould, C., Clifford, J., Writing, reading and research, 2nd edn., New York,
Macmillan, 1990.
Zuber-Skerritt, O. (ed.), Starting Research: Supervision and Training, The Tertiary
Education Institute, University of Queensland, 1992.
SB01
20 nominal Hours. Prerequisite: Nil
Aims & Objectives
Introducation to Small Business
The purpose olthis module is to introduce learners to the factors involved in starting
and managing a small business, including home-based businesses.
SB01
40 nominal Hours· Prerequisite: Nil
Aims & Objectives
Introduction to Small Business
To introduce the concepts and factors required to start or run a small business.
Content
Define small business in Australia and the way it is affected by changes in the
economy.
Outline the common characteristics of a small business opportunity.
Specify the knowledge, abilities, and personal characteristics required to start a
successful small business.
Select a suitable location and premises for a business, with regard to the tenancy
costs and the constraints of the various laws and regulations.
Conduct effective market research.
Use marketing to facilitate business success.
Develop a successful promotional plan for the business.
Establish the appropriate business stucture to use and the legal and protective
means required to support and maintain it.
Describe the financial procedures required to start up and maintain a small
business.
Describe how to establish a business plan, set goals and use appropriate time
management strategies.
SB06
The Business Plan
20 nominal Hours· Prerequisite: VBH064
Aims & Objectives
To enable learners to develop a business plan for a traditional and an eCommerce
business or business unit.
Content
Benefits and components olthe business plan.
Purpose of executive summary.
Purpose of marketing plan.
Purpose of operational plan.
Purpose offinancial plan.
The planning process.
Strategic and tactical planning.
Setting business objectives.
The difference between marketing and selling.
Market segmentation.
Industry analysis.
SWOT analysis.
The traditional and eCommerce 'Marketing Mix'.
The business structure.
The production process.
SB09
Assessing business regulations.
Quality Control Systems.
Personal skills audits/task profiles.
Developing operational policy.
Cash flow projection.
Profit and Loss Statement and Balance Sheet.
Personal Worth.
Finance required.
eCommerce reporting.
Sources and types offinance.
Mission statement.
Executive summary.
Preparing the marketing plan.
Preparing the operational plan.
Preparing the financial plan.
Key performance indicators.
Evaluation techniques.
Contingencies.
Quality Concepts
30 nominal Hours. Prerequisite: Nil
Content
SB10
Describe quality management and quality assurance in business.
Define internal and external aspects that can affect business quality.
Determine strategy outputs.
Develop a plan that incorporates continuous quality improvement.
Explain the role of quality assurance and quality certification in business approach.
Explain if IS09000 is applicable to your business.
Customer Driven Business Strategies
15 nominal Hours· Prerequisite: Nil
Content
Determine client perception of business.
Describe client services that will enhance client perception of the business.
Swinburne University of Technology I TAFE Handbook 2002