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2002 Swinburne TAFE Handbook - Swinburne University of ...

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Subject Details [ 293<br />

Content<br />

Key Painting Techniques.<br />

Expressions <strong>of</strong> mood, images, impressions, visual statements.<br />

Preparation.<br />

Use <strong>of</strong> colour.<br />

Forms <strong>of</strong> colourants.<br />

Application techniques.<br />

Range <strong>of</strong> colourants.<br />

Paint bases.<br />

Materials.<br />

Organisation <strong>of</strong> work space.<br />

Occupational Health and Safety.<br />

First aid.<br />

Characteristics <strong>of</strong> a safe working environment.<br />

Hazards.<br />

Manual handling.<br />

VBH392<br />

Printmaking<br />

Semester 1 and 2.60 nominal Hours· Prerequisite: Nil<br />

Aims & Objectives<br />

The aim <strong>of</strong> this module is to provide the learner with skills for printmaking.<br />

Content<br />

Printmaking.<br />

Procedures.<br />

Methods.<br />

Major Print Media.<br />

New media.<br />

Printing flaws.<br />

Conventions <strong>of</strong> printmaking.<br />

Preparation <strong>of</strong> materials.<br />

Occupational Health and Safety.<br />

VBJ098<br />

40 nominal Hours. Prerequisite: Nil<br />

Aims & Objectives<br />

Public Relations Industry and the<br />

Australian Media<br />

To gain the knowledge and skills to analyse the role, structure and importance <strong>of</strong>the<br />

various facets <strong>of</strong> the mass media in Australia and its interrelationships and<br />

codependencies with the public relations and communications industries in this country.<br />

Content<br />

Definitions, history and the development <strong>of</strong>the mass media in Australia.<br />

Examination and description <strong>of</strong> the broadcast media in Australia.<br />

Examination and description <strong>of</strong>the major areas <strong>of</strong>the print media in Australia.<br />

Examination <strong>of</strong> other major areas <strong>of</strong> the mass media in Australia.<br />

Examination <strong>of</strong>the interrelationship and codependence <strong>of</strong> the mass media and<br />

other pr<strong>of</strong>essions.<br />

Examination <strong>of</strong> the journalistic and newsgathering process.<br />

Mass media philosophies.<br />

VBJ099<br />

40 nominal Hours· Prerequisite: Nil<br />

Aims & Objectives<br />

Business and Finance for Public<br />

Relations<br />

Identify and analyse the purposes and format <strong>of</strong>financial accounting reports, describe<br />

operation <strong>of</strong>the Australian Stock Exchange, demonstrate the specialised skills in the<br />

development <strong>of</strong> relevant operational budgets, their monitoring and analysis, and the<br />

identification and recommendation <strong>of</strong> relevant and effective operational actions to<br />

achieve budgets.<br />

VBJ206<br />

Identify Potential Clients and<br />

Provide Advice on Services<br />

51 nominal Hours. Prerequisite: VBD235, VBD233, VBD238, VBD237, VBD236, VBD228<br />

Aims & Objectives<br />

To provide learners with knowledge and skills to identify potential clients and their<br />

requirements, and apply methods for responding to clients needs to provide quality<br />

customer service in a legal environment, according to organisational policies and<br />

procedures.<br />

Content<br />

Source potential client.<br />

Provide information and advice to the potential client.<br />

VBJ207<br />

Practice in a Legal Environment<br />

68 nominal Hours. Prerequisite: VBD235, VBD233, VBD238, VBD237, VBD236, VBD228<br />

Aims & Objectives<br />

To provide learners with knowledge and skills to initiate the client file, take instructions<br />

and provide required legislative information, consult with internal/external specialists,<br />

and prepare, develop and manage legal documents, to ensure that all necessary<br />

information is obtained and that documentation accurately reflects the client's needs,<br />

according to organisational policies and procedures.<br />

Content<br />

Open client file, take instructions and provide legislative information.<br />

Consult appropriate specialists.<br />

Obtain, prepare and manage legal documentation.<br />

Maintain communication with the client.<br />

Identify and apply legal ethics and practice.<br />

VBJ208<br />

Manage Legal Practice Operation<br />

Resources<br />

51 nominal Hours· Prerequisite: VDB235, VBD233, VBD238, VBD237, VBD236,<br />

VBD228, VDJ206, VBJ207<br />

Aims & Objectives<br />

To provide learners with knowledge and skills to manage human resources specific to<br />

legal organisations. These include the recruitment, development, supervision and<br />

monitoring <strong>of</strong> base level legal and clerical staff, according to organisational policies and<br />

procedures.<br />

Content<br />

Manage the recruitment and development <strong>of</strong> base level legal and clerical staff.<br />

Supervise and monitor base level legal and clerical staff.<br />

VBJ217<br />

51 nominal Hours. Prerequisite: Nil<br />

Aims & Objectives<br />

Introduction to Advertising<br />

The purpose <strong>of</strong>this module is to enable the learner to gain an introductory overview <strong>of</strong><br />

the meaning, purpose and application <strong>of</strong> advertising.<br />

Content<br />

Definition <strong>of</strong> advertising.<br />

Forms, methods and media for advertising.<br />

Role, function and purpose <strong>of</strong> advertising.<br />

Advertising case histories.<br />

Stages <strong>of</strong> advertising campaigns.<br />

Future directions <strong>of</strong> advertising.<br />

<strong>Swinburne</strong> <strong>University</strong> <strong>of</strong> Technology [ <strong>TAFE</strong> <strong>Handbook</strong> <strong>2002</strong>

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