2002 Swinburne TAFE Handbook - Swinburne University of ...

Subject Details I 303
Content
Wax resist printing.
Historical development.
Batik in a range of cultures.
Dyes/inks.
Fabrics.
Design.
Colour.
Production and marketing.
Occupational Health and Safety.
VBJ528
CeramicsC
1 Semester· 50 nominal Hours. Prerequisite: V8J513, V8J513
Aims & Objectives
This module aims to provide an introduction to wheel thrown ceramics skills and
techniques.
Content
History and traditions in ceramic production and use.
Clay.
Preparation techniques.
Wheel throwing techniques.
Decoration techniques.
Drying methods.
Firing.
Occupational Health and Safety.
VBJ529
Ceramics D
1 Semester. 50 nominal Hours· Prerequisite: V8J513, V8J513, V8J528
Aims & Objectives
This module aims to provide the learner with the skills needed to carry out negotiated
independent study and studio work in the field of ceramics and to provide the learner
with skills in the decoration and firing of ceramics.
VBJ577 Introduction to Public Relations 1
51 nominal Hours· Prerequisite: Nil
Aims & Objectives
To provide an understanding of the fundamentals ofPR and comprehend the role and
positioning of public relations within an organisation.
Content
Historical Development.
Role of Public Relations.
Functions and techniques.
Public relations planning.
Theories and processes of communication.
Employee communication and training.
VBJ578 Introduction to Public Relations 2
51 nominal Hours· Prerequisite: V8J577
Aims & Objectives
Provide an understanding of the processes and interactions of public relations in
practice.
Content
Public relations organisations.
'Four-Step Process'/'Developed PR Model'.
Media.
Special Events.
Issues management and crisis public relations.
Marketing.
Advertising.
VBJ579
51 nominal Hours· Prerequisite: Nil
Aims & Objectives
Techniques for Production
To provide students with instruction on howto liaise with personnel in all forms of
media as a well-versed public relations practitioner.
Content
Print layout and typesetting.
Desktop publishing.
Newsletter and annual reports.
Graphics and cartoons.
Printing.
Audio visual production.
Media.
VBK254
80 nominal Hours. Prerequisite: Nil
Aims & Objectives
Computing for Business
The aim of this module isto introduce learners to the basic skills of operating a
computer and using business software applications.
Content
Operating system functions.
Word processing fundamentals.
E-mail handling.
Spreadsheet fundamentals.
Database fundamentals.
Business presentation applications.
Integrating data transfer between software applications.
VBK255
50 nominal Hours· Prerequisite: Nil
Aims & Objectives
Communicating in an eCommerce
Environment
The aim ofthis module is to introduce learners to the theoretical and practical aspects
ofteam-building, negotiation, problem-solving and intercultural communication.
Content
Team building communication.
Negotiation.
Problem solving.
Intercultural communication.
VBK256
50 nominal Hours· Prerequisite: V8H054
Aims & Objectives
Business to Business eCommerce
and Channel Management
The purpose ofthis module is to provide the learner with a strategic and operational
framework of howto plan, organise, develop, manage, and control electronic supply
chains.
Content
Internet, intranet, and extranet company electronic functions and gateways.
Strategic partnerships.
Swinburne University of Technology I TAFE Handbook 2002