2002 Swinburne TAFE Handbook - Swinburne University of ...

Subject Details I 261
VAE913
68 nominal Hours. Prerequisite: Nil
Content
Short Story 1 A (Social Sciences)
Introduction to the short story form, its construction and criticism, and contempory
short story forms.
VAE919
68 nominal Hours· Prerequisite: Nil
Aims & Objectives
Practical Placement (Fieldwork)
To use the skills demonstrated and developed in this course in a practical way, and to
gain hands on experience.
VAF061
40 nominal Hours· Prerequisite: Nil
Content
Product Liability and Product
Recall Management
This module introduces the studentto current consumer protection laws and the basic
requirement of contracts. It also makes the student aware of ways in which liability
risk can be minimised through good management and instructs the student in proper
procedures in case of product recall.
VAF066
Short Story 2B
I Semester. 68 nominal Hours. Prerequisite: VAE913, VAN045
Aims & Objectives
The purpose of this module isto develop the skills and knowledge required to produce
short stories of publishable quality. It introduces learners to the processes of public
scrutiny of manuscripts, examines contemporary short stories in detail, and builds on
the skills of presentation, writing and constructive criticism introduced in Short Story
1A& 18.
VAF143
Project Management
80 nominal Hours· Prerequisite: VAE561, VBB082
Content
This module aims to provide the participant with the skills and knowledge to undertake
project management in the workplace.
VAF176
Public Relations Research
34 nominal Hours· Prerequisite: VBF307 or an equivalent unit. It is desirable that
students have completed Marketing Principles or an equivalent unit of basic marketing.
Aims & Objectives
To provide learners with the opportunity to partake in a practical application of
marketing research, as it applies to a specific Public Relations problem.
Content
Practical, strategic, communications problems.
VAF357
Reliability and Prototype Testing
40 nominal Hours· Prerequisite: EA002, EA003 or equivalent
Aims & Objectives
This module will enable the participantto identify and discuss the components and role
of reliability in the context of quality management. Students will also be able to use
basic tools for the analysis and quantification ofthe reliability function, and plan an
effective basic test program.
VAF433
Retail Marketing
34-51 nominal Hours· Prerequisite: VAD950, NMRK44I, VAB548, VAF518, VAB955
Aims & Objectives
To provide training in the basic principles and practices associated with the marketing of
retail goods and services.
VAF455
40 nominal Hours· Prerequisite: Nil
Aims & Objectives
Basic Business Principles
Enable the participantto develop the knowledge and skills required to understand the
basic principles of conducting a small business. Small business operation will be
considered in light of ethical business practices and a code of business practice.
VAF518
Sales Management
51- 68 nominal Hours· Prerequisite: NMRK44I, VM375
Aims & Objectives
To provide training in the major conceptual and analytical information required for an
understanding ofthe role and functions of sales management in a small to medium sized
organisation.
VAF640
34 nominal Hours. Prerequisite: Nil
Content
Services Marketing
Describe the importance of services marketing.
Develop and evaluate effective marketing mix strategies for services.
Describe the roles of people of those involved in marketing and develop people
management strategies.
Establish procedures for ensuring service quality.
Identify strategies for productivity improvement and improving the service
business.
VAF753
Small Business Marketing
34 nominal Hours. Prerequisite: VAD950, VAB548
Aims & Objectives
To provide train ing in the "best practices" of marketing and management of small
business, so that such organisations may prosper in domestic and international
markets.
VAF781
Society, Culture & Nursing
3D nominal Hours· Prerequisite: Nil· Corequisites: Communications 1&2
Content
Provides an overview of the components of the health care delivery system in Australia
and the knowledge and skills to work effectively with clients from a variety of social
and cultural backgrounds. The multiculturalism of Australia and its effect on health care
will take a high priority in this module.
VAF788
Screen Writing 2A
I Semester· 68 nominal Hours. Prerequisite: Nil
Aims & Objectives
The purpose ofthis module is to develop skills in planning, writing, producing and using
audio-visual communication. The module focuses on non fiction script development for a
range of audio-visual media. Students develop scripts for a variety of media to concept
stage.
VAF788
68 nominal Hours· Prerequisite: Nil
Aims & Objectives
Screenwriting 2A (Social Sciences)
Develop scriptwriting for film and television, including industry formats, the writing,
editing and multimedia industries. Introduction to the professional issues associated
with these industries.
Swinburne University of Technology I TAFE Handbook 2002