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a broad visionary view of wh<strong>at</strong> the Utility needs and is perceived by employees as benefiting one<br />

division versus the overarching Utility, employee response to the new project will be less than<br />

supportive.<br />

Public Perception<br />

If the public customers or governance body do not understand the n<strong>at</strong>ure, purpose and<br />

value of knowledge and <strong>Knowledge</strong> <strong>Management</strong> to the per<strong>for</strong>mance and sustainability of the<br />

Utility, they may misinterpret the project and consider it a waste of time and money. To<br />

minimize the potential effect of such external misunderstanding, Utility leaders and managers<br />

need to carefully monitor employee and stakeholder reactions and make sure th<strong>at</strong> all interested<br />

parties understand the purpose and payoff of the KM str<strong>at</strong>egy.<br />

Getting Buy-in <strong>for</strong> the Project<br />

For a KM project to be successful it must have a certain level of cooper<strong>at</strong>ion from many<br />

different individuals within the Utility. Where employees are complacent, cannot have<br />

ownership, are concerned about potential accountability, it may be very challenging to overcome<br />

such resistance. In some organiz<strong>at</strong>ions to principal resistance comes from first line managers or<br />

supervisors and feel a potential loss of control even though they maintain responsibility and<br />

accountability.<br />

Resistance to Technology<br />

Technology may represent a significant barrier to new projects in th<strong>at</strong> it takes financial<br />

resources, may increase the complexity of the current systems through growth, and may concern<br />

many employees who lack the technical expertise and understanding of wh<strong>at</strong> the new technology<br />

may bring. Some employees may perceive new technology as another means of exercising<br />

control over them.<br />

Regul<strong>at</strong>ions and Laws<br />

Union contracts, city policies, regul<strong>at</strong>ions and the lack of flexibility in some laws and<br />

regul<strong>at</strong>ions may be seen via employees as additional restrictions and constraints on their freedom<br />

to get the job done. Further, these regul<strong>at</strong>ions and laws may be perceived as making it difficult<br />

to cre<strong>at</strong>e and implement new KM str<strong>at</strong>egies or initi<strong>at</strong>ives.<br />

Utility Culture<br />

The culture of the Utility, having been cre<strong>at</strong>ed over decades, may resist new initi<strong>at</strong>ives<br />

th<strong>at</strong> significantly change the rel<strong>at</strong>ionships between managers and supervisors and employees, and<br />

even among employees themselves. Culture is frequently referred to as "the way the work gets<br />

done." When initi<strong>at</strong>ives are proposed th<strong>at</strong> may significantly change how th<strong>at</strong> work gets done,<br />

they can cause serious concerns, and perhaps even opposition to new ideas. Employees often<br />

develop a focused mindset and limited perspective of their organiz<strong>at</strong>ion, their work environment<br />

and their place within th<strong>at</strong> environment to the extent th<strong>at</strong> any potential shifting or changing<br />

Appendix A 47<br />

©2011 W<strong>at</strong>er Research Found<strong>at</strong>ion. ALL RIGHTS RESERVED.

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