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Fast is critical in the ever-increasing pace of our lives. We now reach around the world in<br />

fractions of seconds to obscure sources of the l<strong>at</strong>est scientific or business developments.<br />

Speed is becoming ―multi-media‖, meaning th<strong>at</strong> one media supports another. You reach <strong>for</strong><br />

your mouse to find and send an email, 30 minutes l<strong>at</strong>er you’re on the phone with someone<br />

you’ve never met, and three weeks l<strong>at</strong>er you’ve having lunch with th<strong>at</strong> individual during a<br />

conference <strong>at</strong> a distant city.<br />

Free has to do with minimizing the costs <strong>for</strong> people to engage. Nothing is free. But focusing<br />

on the cost of engagement may be a barrier to entry, whether it be time and space <strong>for</strong> a face-toface<br />

engagement or the cost of a collabor<strong>at</strong>ive software environment. There are two issues<br />

addressed here. One is th<strong>at</strong> inordin<strong>at</strong>e costs are distracting to building rel<strong>at</strong>ionships. The<br />

second is th<strong>at</strong> costs become a hurdle <strong>for</strong> every opportunity reaching out. This design principle<br />

simply says to make the costs transparent to the individual, pursuing economies of scale and<br />

absorbing the cost <strong>at</strong> the organiz<strong>at</strong>ional level.<br />

Open refers to both the boundaries of the system and the expansion of thinking. An open<br />

in<strong>for</strong>m<strong>at</strong>ion technology architecture is a fundamental design principle. Opening up space to<br />

colleagues definitely fosters the notion of networking. Opening up to new ideas and different<br />

ways of thinking fosters learning and innov<strong>at</strong>ion.<br />

Global has to do with explor<strong>at</strong>ion and the emerging sense of unity as a world. In the future<br />

global may truly become the concept of shared space. But even today, no m<strong>at</strong>ter wh<strong>at</strong> our field<br />

of expertise, it is pursued in a global context with the realiz<strong>at</strong>ion th<strong>at</strong> the global space has much<br />

to offer in terms of learning.<br />

Relevant initially implies relevance to the topic of the domain and the assets of the<br />

knowledge base. Relevance is also the building of ideas as individuals, groups and the<br />

organiz<strong>at</strong>ion learn from each other.<br />

Rich means th<strong>at</strong> the space is rich in design (colors, ideas, variety, complexity) such th<strong>at</strong> it<br />

stimul<strong>at</strong>es all areas of the mind/brain.<br />

Compelling starts with the stickiness of the virtual system, then moves beyond th<strong>at</strong><br />

stickiness to considering shared space in terms of its ability to <strong>at</strong>tract and retain particip<strong>at</strong>ion.<br />

Does the shared space oper<strong>at</strong>e in such a way as to become a key asset to participants in their<br />

day-to-day work?<br />

Wenger describes 13 fundamental elements of community th<strong>at</strong> technology can affect. These<br />

are: presence and visibility, rhythm (in terms of events and rituals th<strong>at</strong> reaffirm value), variety of<br />

interactions, efficiency of involvement (must be easy), short-term value (each interaction needs<br />

to cre<strong>at</strong>e some value), long-term value, connection to the world, personal identity, communal<br />

identity, belonging and rel<strong>at</strong>ionship, complex boundaries (multiple levels and types of<br />

particip<strong>at</strong>ion), evolution (m<strong>at</strong>ur<strong>at</strong>ion and integr<strong>at</strong>ion) and active community-building.<br />

It is also important to recognize th<strong>at</strong> in many ways the resources of a shared space are to<br />

knowledge workers wh<strong>at</strong> tools or instruments have been in many crafts, guilds, and builders<br />

throughout history. In many instances the rel<strong>at</strong>ionship to tools has taken on a reverence th<strong>at</strong><br />

has deep cultural or religious meaning. Such rel<strong>at</strong>ionships complement or build upon regard <strong>for</strong><br />

professional skills and st<strong>at</strong>us. Such is the trans<strong>for</strong>m<strong>at</strong>ion th<strong>at</strong> occurred as knowledge workers<br />

moved from typewriter to computer to comput<strong>at</strong>ional computing power to the computer as a<br />

communic<strong>at</strong>ions tool to a virtual space in the 21 st century ―my-workspace‖ revolution, and have<br />

extended into Wikis and Blogs. See Case Example #20 <strong>for</strong> a baseline set of guidelines <strong>for</strong><br />

social networking.<br />

In Case Example #22, the US Forest Service developed a community center on line to<br />

assist wildland fire work groups in sharing knowledge. Today knowledge workers develop,<br />

aggreg<strong>at</strong>e, and manage their personal workspace resources virtually throughout their career,<br />

and have the expanded capability of interacting and working in a global shared space.<br />

C-111<br />

©2011 W<strong>at</strong>er Research Found<strong>at</strong>ion. ALL RIGHTS RESERVED.

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