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Organizational Development for Knowledge Management at Water ...

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Benchmarking<br />

A process <strong>for</strong> identifying good practices in external organiz<strong>at</strong>ions, learning from them, and<br />

adapting them to your Utility.<br />

Supports: organiz<strong>at</strong>ional learning, process improvement, culture change<br />

LEVEL OF EFFORT<br />

SIZE OF UTILITY<br />

MED<br />

SCALABLE<br />

SCOPE OF WORK C 2<br />

C2 = CONTEXT/CONTENT DEPENDENT<br />

The first step of the benchmarking process is identifying the organiz<strong>at</strong>ion you want to learn<br />

from. Consider: Who is the best <strong>at</strong> wh<strong>at</strong>? Wh<strong>at</strong> is the standard in the Industry? Who is<br />

setting or moving beyond th<strong>at</strong> standard? The organiz<strong>at</strong>ions a Utility would benchmark with<br />

would generally be other utilities, although they may not be specific to the drinking w<strong>at</strong>er<br />

industry.<br />

The second step of the benchmarking process is to select a team of individuals who will<br />

particip<strong>at</strong>e and build a sound methodology <strong>for</strong> the benchmarking process. The individuals<br />

selected need to have an understanding of the area of focus, as well as an understanding of<br />

how your organiz<strong>at</strong>ion does the process th<strong>at</strong> is being benchmarked. It is also a good idea to<br />

have some per<strong>for</strong>mance measures in hand to assess the potential effectiveness in your<br />

organiz<strong>at</strong>ion of wh<strong>at</strong> is being externally benchmarked.<br />

While benchmarking can be accomplished in many ways (via telephone or other virtual<br />

exchange), the face-to-face approach can facilit<strong>at</strong>e rel<strong>at</strong>ionship building and learning, and offers<br />

the opportunity <strong>for</strong> a question and answer exchange as thoughts emerge. However, note th<strong>at</strong><br />

this is not just a site visit, but the collection of in<strong>for</strong>m<strong>at</strong>ion about best practices and building an<br />

understanding of how this best practice has been applied and why it was successful in their<br />

situ<strong>at</strong>ion (which may or may not correl<strong>at</strong>e to the specific situ<strong>at</strong>ion in which you will apply it).<br />

The benchmarking process may be approached much like any other Utility project. For<br />

example, develop a benchmarking plan th<strong>at</strong> includes project objectives, scope, approach,<br />

timeline and budget.<br />

The following Code of Conduct th<strong>at</strong> has been scripted by the Intern<strong>at</strong>ional Benchmarking<br />

Clearinghouse:<br />

Don’t enter into any discussions th<strong>at</strong> might be construed as illegal, <strong>for</strong> example,<br />

discussing costs or prices (which might lead to alleg<strong>at</strong>ions of price fixing). However, the<br />

process of how you arrive <strong>at</strong> prices might be an acceptable convers<strong>at</strong>ion.<br />

Don’t ask questions of another organiz<strong>at</strong>ion th<strong>at</strong> you are not willing to answer yourself to<br />

the same detail. Set the expect<strong>at</strong>ions of level of exchange early in the benchmarking<br />

discussions.<br />

Tre<strong>at</strong> the in<strong>for</strong>m<strong>at</strong>ion you receive with the same degree of care you tre<strong>at</strong> in<strong>for</strong>m<strong>at</strong>ion<br />

proprietary to your organiz<strong>at</strong>ion. You may need to enter into a non-disclosure<br />

agreement.<br />

Only use the in<strong>for</strong>m<strong>at</strong>ion you receive <strong>for</strong> the agreed-upon purpose.<br />

Follow agreed-upon procedures; complying with the wishes and culture of the<br />

organiz<strong>at</strong>ion you are benchmarking.<br />

C-14<br />

©2011 W<strong>at</strong>er Research Found<strong>at</strong>ion. ALL RIGHTS RESERVED.

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