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Organizational Development for Knowledge Management at Water ...

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Interpret<strong>at</strong>ive M<strong>at</strong>erials. M<strong>at</strong>erials th<strong>at</strong> provide background and context to an area of focus<br />

such as an engineering proposal of which the general public needs an understanding.<br />

Generally developed and delivered in support of events or other public<strong>at</strong>ions.<br />

Manuals. A handbook or a book of instruction (about a specific subject m<strong>at</strong>ter) which<br />

serves as a learning tool. Pragm<strong>at</strong>ic in n<strong>at</strong>ure, it provides a methodology <strong>for</strong> use or<br />

applic<strong>at</strong>ion. After release, an employee workshop could be held on the use of the manual.<br />

Project Study #2 demonstr<strong>at</strong>es the use of continuously upd<strong>at</strong>ed oper<strong>at</strong>ions and<br />

maintenance manuals to capture current knowledge. See also Project Study #10, Project<br />

Study #13, and Project Study #24.<br />

One-Pager. Collabor<strong>at</strong>ion piece or lay summary th<strong>at</strong> provide the main points of a specific<br />

issue occurring in the drinking w<strong>at</strong>er utility.<br />

Policy Upd<strong>at</strong>es. One-page upd<strong>at</strong>es of changes occurring specifically focused on keeping<br />

policy makers in the loop and those changes in their awareness. A Policy Advisory Report<br />

would be a <strong>for</strong>mally issued summary with findings and recommend<strong>at</strong>ions.<br />

Posters. Large sheets of paper or placards sharing ideas. Prepared such th<strong>at</strong> they c<strong>at</strong>ch<br />

<strong>at</strong>tention and quickly convey core ideas. Can be posted in public places, or used on tour<br />

routes to convey specific points.<br />

Present<strong>at</strong>ions. The act of presenting or demonstr<strong>at</strong>ing, generally connected with visuals<br />

and models such as PowerPoint slides. A present<strong>at</strong>ion handout would be take-home slides<br />

or support m<strong>at</strong>erials.<br />

Press Releases. Formal and official st<strong>at</strong>ement offered to the general public via public<strong>at</strong>ion<br />

in public media. Usually connected with an event or issue <strong>at</strong> a specific point in time; <strong>for</strong><br />

example, a notice of emergency procedures during a w<strong>at</strong>er shortage.<br />

Public Service Announcements. Formal st<strong>at</strong>ement provided <strong>for</strong> community or stakeholder<br />

welfare, usually under the direction of policy-makers or community officials. May or may not<br />

be time dependent. An example would be ideas on how to conserve w<strong>at</strong>er.<br />

See:<br />

Project Study #2 (City of Fairborn, OH)<br />

Project Study #3 (City of Moline, IL)<br />

Project Study #10 (Colorado Springs Utility, CO)<br />

Project Study #13 (City of Akron Public Utilities Bureau, OH)<br />

Project Study #24 (Louisville W<strong>at</strong>er Company, KY)<br />

Case Example #8 (NWRI Nigeria)<br />

Tool: Communic<strong>at</strong>ions Plan<br />

H-6<br />

©2011 W<strong>at</strong>er Research Found<strong>at</strong>ion. ALL RIGHTS RESERVED.

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