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4 | <strong>Organiz<strong>at</strong>ional</strong> <strong>Development</strong> <strong>for</strong> <strong>Knowledge</strong> <strong>Management</strong> <strong>at</strong> W<strong>at</strong>er Utilities<br />

surprises and shocks th<strong>at</strong> occur over time in the environment. * Simply put, efficiency reduces cost,<br />

effectiveness produces the right products and services, quality keeps customers happy, and sustainability<br />

keeps the utility and its per<strong>for</strong>mance around <strong>for</strong> a long time. At any given time different<br />

utilities will put different emphasis on these measures. However, they are all dependent on the<br />

actions of every employee every day.<br />

Thus the real source of overall per<strong>for</strong>mance lies in the employees and the knowledge they<br />

possess and apply. In most utilities there may be someone who knows just how to handle any given<br />

situ<strong>at</strong>ion, but does the person with the problem know who th<strong>at</strong> is? As times change, knowledge is<br />

lost when the past actions no longer work; much is also lost when time is spent trying to find the<br />

right knowledge to handle a situ<strong>at</strong>ion. In essence, organiz<strong>at</strong>ions often do not know wh<strong>at</strong> they<br />

know!<br />

Another <strong>for</strong>ce pressing utilities toward becoming knowledge organiz<strong>at</strong>ions is the loss of<br />

senior, experienced people <strong>at</strong> all levels. Un<strong>for</strong>tun<strong>at</strong>ely, it is often only when the organiz<strong>at</strong>ion loses<br />

knowledge th<strong>at</strong> it becomes aware of the importance of knowledge. Further, the realiz<strong>at</strong>ion of the<br />

enormous economic value of people has sparked an intense competition <strong>for</strong> people, especially<br />

workers who want to learn, grow and make decisions as they gain experience. The younger workers<br />

are <strong>at</strong>tracted to knowledge oriented organiz<strong>at</strong>ions where they are empowered—and held<br />

responsible.<br />

As the utility’s environment grows more dynamic, uncertain and complex, knowledge<br />

becomes of gre<strong>at</strong>er importance to overall per<strong>for</strong>mance and sustainability. The critical n<strong>at</strong>ure of<br />

w<strong>at</strong>er with its associ<strong>at</strong>ed quality and health requirements, when combined with the complexity of<br />

the overall utility system make w<strong>at</strong>er utilities highly knowledge intensive.<br />

*Efficiency can be improved by reducing mistakes, optimizing processes, broadening worker responsibilities,<br />

and reducing time spent searching <strong>for</strong> documents, in<strong>for</strong>m<strong>at</strong>ion or expertise. Effectiveness improves when<br />

employees know their job, can learn fast enough to keep up with changing work needs, and know who to<br />

tell, or ask, rel<strong>at</strong>ive to the impact of their actions. When employees become aware of where, and why, the<br />

utility is heading in a given direction, why changes are needed and wh<strong>at</strong> their role is, they can take better<br />

actions to support those goals. Quality of products is not free and it doesn’t come from technology alone, it<br />

also takes knowledgeable workers who observe carefully, understanding devi<strong>at</strong>ions and how to cre<strong>at</strong>e and<br />

maintain quality. Sustainability is more complic<strong>at</strong>ed and requires continuous employee and organiz<strong>at</strong>ional<br />

learning, resilience and adaptability, and preparing <strong>for</strong> contingencies. It is likely th<strong>at</strong> every utility is already<br />

using some <strong>Knowledge</strong> <strong>Management</strong> now such as teams to resolve internal issues and networks to facilit<strong>at</strong>e<br />

communic<strong>at</strong>ion.<br />

To be optimally effective means to look <strong>at</strong> the entire utility from a knowledge perspective, making KM<br />

a central part of overall leadership, management and day-to-day decision-making. It also means tre<strong>at</strong>ing<br />

people as a major asset r<strong>at</strong>her than as an expense; it means investing in them, demanding more of them, and<br />

<strong>at</strong> the same time supporting their professional growth. In the old days of stability and long range planning,<br />

senior leaders could make responsible decisions th<strong>at</strong> would determine the organiz<strong>at</strong>ion’s future. Not so<br />

anymore. It now takes many people in the organiz<strong>at</strong>ion to understand wh<strong>at</strong> is going on and to handle the<br />

uncertainty and surprises th<strong>at</strong> come along. This is why the human element, and the knowledge possessed<br />

by the work<strong>for</strong>ce, is playing an increasingly important role in determining the organiz<strong>at</strong>ion’s future health.<br />

It can be said th<strong>at</strong> <strong>Knowledge</strong> <strong>Management</strong> is a journey, not a destin<strong>at</strong>ion.<br />

©2011 W<strong>at</strong>er Research Found<strong>at</strong>ion. ALL RIGHTS RESERVED.

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