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Field Guide of Discovery-based Exercises for - Aseanipm ...

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methodology<br />

• <strong>Field</strong> visit, mini-workshop, and brainstorming<br />

materials<br />

422<br />

<strong>Field</strong> <strong>Guide</strong> <strong>of</strong> <strong>Discovery</strong>-<strong>based</strong> <strong>Exercises</strong> <strong>for</strong> Organic Vegetable Production<br />

• Notebook, ball pen;<br />

• Manila paper and marking pen per group; and<br />

• Some market intermediaries (e.g., households, neighbors, village collectors, traders,<br />

wholesalers, etc.), involved in organic vegetable selling operations where marketing problems<br />

can be critically articulated.<br />

steps<br />

<strong>Field</strong> visit:<br />

1. Prior to field visit, facilitators conduct initial interviews with some market intermediaries<br />

(e.g., households, neighbors, village collectors, traders, wholesalers, etc.) to understand market<br />

competitions <strong>for</strong> organic vegetable products.<br />

2. Present initial results <strong>of</strong> observations or data gathered to participants. Brainstorm in a big<br />

group to agree on what data to collect and observe or what questions to ask during interview<br />

with farmers on:<br />

5 Main problems and reasons <strong>for</strong> problems in marketing organic vegetable products;<br />

5 Secondary problems and reasons or problems in marketing organic vegetable products; and<br />

5 Tertiary problems and reasons or problems in marketing organic vegetable products.<br />

3. Participants conduct field visit in small groups to some market intermediaries (e.g., households,<br />

neighbors, village collectors, traders, wholesalers, etc.) to understand marketing problem tree<br />

<strong>for</strong> organic vegetable products.<br />

4. Go back to the session hall, consolidate outputs <strong>of</strong> field visit in small groups, and report it to<br />

the big group.

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