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Russel-Research-Method-in-Anthropology

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Qualitative Data Analysis II: Models and Matrices 525<br />

Figure 18.2. An ethnographic decision model after <strong>in</strong>terview<strong>in</strong>g two <strong>in</strong>formants (Alex<br />

and Sheila).<br />

early classes probably won’t require more than 20 <strong>in</strong>formants. Build<strong>in</strong>g an<br />

EDM that accounts for this decision on two very different campuses—say,<br />

a small, private college and a huge state school—may take twice that many<br />

<strong>in</strong>formants. As the culture gets more heterogeneous, the sample size needed<br />

<strong>in</strong> order to f<strong>in</strong>d a stable decision model goes up. Account<strong>in</strong>g for the decisions<br />

of students <strong>in</strong> New York City and Sussex, England, will require more <strong>in</strong>terviews.<br />

Add Mexico City and the number may double aga<strong>in</strong>. Add<br />

Cameroon. . . .<br />

Test<strong>in</strong>g an EDM<br />

Figure 18.3 may account for all the decisions of your next several <strong>in</strong>formants,<br />

but eventually you’ll run <strong>in</strong>to an <strong>in</strong>formant who says she doesn’t<br />

always go to class, she wasn’t sick this morn<strong>in</strong>g, she doesn’t have a tough<br />

class at 8 a.m., she wasn’t out late last night, and she still didn’t make her<br />

early class today. Why? Because she just didn’t feel like it.<br />

If you add enough constra<strong>in</strong>ts, you can always build a model to account for<br />

every decision of every respondent. But what’s the use of a model with 20<br />

different sets of ordered reasons that accounts for the decisions of 20 <strong>in</strong>formants?<br />

You might as well just ask every <strong>in</strong>formant to expla<strong>in</strong> his or her<br />

actions. The trick is to model the decisions of, say, 18 out of 20 <strong>in</strong>formants

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