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Russel-Research-Method-in-Anthropology

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Qualitative Data Analysis II: Models and Matrices 527<br />

late last night? and so on, exhaust<strong>in</strong>g all the questions from your model. If<br />

your model works, you’ll be able to predict the decisions of the second group<br />

from their answers to the model’s questions.<br />

Represent<strong>in</strong>g Complicated Models with Tables<br />

and IF-THEN Charts<br />

Young and Garro’s EDM: Decision Tables<br />

James Young and L<strong>in</strong>da Garro studied how Tarascan people <strong>in</strong> Pichátaro,<br />

Mexico, choose one of four ways to treat an illness: Use a home remedy, go to<br />

a native curer, see a practicante (a local, nonphysician practitioner of modern<br />

medic<strong>in</strong>e), or go to a physician (see Young 1980; Young and Garro 1982, 1994<br />

[1981]; Garro 1986). From their ethnographic work, Young and Garro<br />

believed that the decision to use one or another of these treatments depended<br />

on four factors:<br />

1. how serious an illness was perceived to be (gravity);<br />

2. whether a home remedy for the illness was known;<br />

3. whether the <strong>in</strong>formant had confidence <strong>in</strong> the general efficacy of a mode of treatment<br />

for a particular illness; and<br />

4. the accessibility (<strong>in</strong> terms of cost and transportation) of a particular mode of<br />

treatment.<br />

The choice situations emerged from structured <strong>in</strong>terviews with eight men<br />

and seven women who were asked:<br />

If you or another person <strong>in</strong> your household were ill, when—for what reasons—<br />

would you [consult] [use] <strong>in</strong>stead of [consult<strong>in</strong>g]<br />

[us<strong>in</strong>g] ? (Young and Garro 1994 [1981]:132)<br />

Young and Garro used this question frame to elicit responses about all six<br />

possible pairs of treatment alternatives: home remedy vs. a physician, curer<br />

vs. home remedy, and so on. To check the validity of the statements made <strong>in</strong><br />

the <strong>in</strong>terviews, Young and Garro collected case histories of actual illnesses<br />

and their treatments from each of the 15 <strong>in</strong>formants.<br />

Next, the researchers completed <strong>in</strong>terviews with 20 <strong>in</strong>formants us<strong>in</strong>g a<br />

series of ‘‘What if . . .’’ questions to generate decisions, under various comb<strong>in</strong>ations<br />

of circumstances, regard<strong>in</strong>g the selection of treatments for illnesses.<br />

For example, <strong>in</strong>formants were asked:<br />

Let’s say there is a person who has a very grave illness. In this family, money is<br />

scarce—sure, they’re eat<strong>in</strong>g, but there is just not anyth<strong>in</strong>g left over. They have

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