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Statistics for the Behavioral Sciences by Frederick J. Gravetter, Larry B. Wallnau ISBN 10: 1305504917 ISBN 13: 9781305504912

Statistics is one of the most practical and essential courses that you will take, and a primary goal of this popular text is to make the task of learning statistics as simple as possible. Straightforward instruction, built-in learning aids, and real-world examples have made STATISTICS FOR THE BEHAVIORAL SCIENCES, 10th Edition the text selected most often by instructors for their students in the behavioral and social sciences. The authors provide a conceptual context that makes it easier to learn formulas and procedures, explaining why procedures were developed and when they should be used. This text will also instill the basic principles of objectivity and logic that are essential for science and valuable in everyday life, making it a useful reference long after you complete the course.

Statistics is one of the most practical and essential courses that you will take, and a primary goal of this popular text is to make the task of learning statistics as simple as possible. Straightforward instruction, built-in learning aids, and real-world examples have made STATISTICS FOR THE BEHAVIORAL SCIENCES, 10th Edition the text selected most often by instructors for their students in the behavioral and social sciences. The authors provide a conceptual context that makes it easier to learn formulas and procedures, explaining why procedures were developed and when they should be used. This text will also instill the basic principles of objectivity and logic that are essential for science and valuable in everyday life, making it a useful reference long after you complete the course.

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There is some evidence that people with a visible tattoo

are viewed more negatively than are people without

a visible tattoo (Resenhoeft, Villa, and Wiseman,

2008). In the study, one group of community college

students was shown a color photograph of a 24-yearold

woman with a tattoo of a dragon on her arm. A

second group of students was shown the same photograph

but with the tattoo removed. Each participant

was asked to rate the participant on several characteristics,

including attractiveness, using a 5-point scale

(5 = most positive). Data similar to the attractiveness

ratings obtained in the study are shown in Table 2.1.

TABLE 2.1

Attractiveness ratings of a woman shown in a color photograph

for two samples of college students. For the first group

of students the woman in the photograph had a visible tattoo.

The students in the second group saw the same photograph

with the tattoo removed.

Visible Tattoo

No Visible Tattoo

1 2 4 3 2 4 4 3

2 2 1 3 5 4 2 4

2 5 4 3 4 5 3 3

You probably find it difficult to see any clear pattern

simply by looking at the list of numbers. Can you tell

whether the ratings for one group are generally higher

than those for the other group? One solution to this problem

is to organize each group of scores into a frequency

distribution, which provides a clearer view of the entire

group.

For example, the same attractiveness ratings that

are shown in Table 2.1 have been organized in a frequency

distribution graph in Figure 2.1. In the figure,

each individual is represented by a block that is placed

above that individual’s score. The resulting pile of

blocks shows a picture of how the individual scores are

distributed. For this example, it is now easy to see that

the attractiveness scores for the woman without a tattoo

are generally higher than the scores for the woman

with a tattoo; on average, the rated attractiveness of

the woman was around 2 with a tattoo and around 4

without a tattoo.

In this chapter we present techniques for organizing

data into tables and graphs so that an entire set of

scores can be presented in a relatively simple display or

illustration.

Photograph with

visible tattoo

1 2 4 4 5 6

Attractiveness rating

FIGURE 2.1

Attractiveness ratings for a

woman shown in a color photograph

with a visible tattoo

(upper graph) and with the

tattoo removed (lower graph).

Each box represents the score

for one individual.

1 2 4 4 5

Attractiveness rating

Photograph with

no visible tattoo

34

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