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history of soy yogurt, soy acidophilus milk and other ... - SoyInfo Center

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(Ad). Whole Life. Oct. p. 59.<br />

• Summary: The top half <strong>of</strong> this full-page ad states: “J<strong>of</strong>u is<br />

here. Luscious. Creamy. And loaded with fruit. J<strong>of</strong>u is made<br />

from t<strong>of</strong>u, so it’s lower in calories, yet more fi lling. And,<br />

unlike <strong>yogurt</strong>, it has absolutely no cholesterol, no lactose<br />

(it’s dairy free), <strong>and</strong> no sour, <strong>yogurt</strong> taste. You’ll love it from<br />

your fi rst, fruit-fi lled spoonful. J<strong>of</strong>u is also lower in sodium<br />

<strong>and</strong> saturated fats, but high in calcium, protein, iron <strong>and</strong><br />

vitamins.<br />

“It’s got less <strong>of</strong> what you don’t want <strong>and</strong> more <strong>of</strong> what<br />

you do. J<strong>of</strong>u. In 11 great fruit fl avors. You’ll fi nd it in the<br />

dairy section, Just beyond <strong>yogurt</strong>.”<br />

Below the text is a photo <strong>of</strong> a carton <strong>of</strong> J<strong>of</strong>u, surrounded<br />

by fruits <strong>and</strong> nuts. The front panel <strong>of</strong> the carton reads, from<br />

top to bottom: “Only 165 calories. J<strong>of</strong>u: Luscious t<strong>of</strong>u <strong>and</strong><br />

fruit. Strawberry. Lactose free. Cholesterol free.” Below the<br />

photo is a manufacturer’s coupon: “Buy one, get one free.”<br />

Address: Greenfi eld, Massachusetts.<br />

647. Barrett, Mariclare. 1986. The cook’s glossary <strong>of</strong><br />

<strong>soy</strong>foods. Vegetarian Times. Nov. p. 28-35. [10 ref]<br />

• Summary: Gives good defi nitions, with a full-page color<br />

illustration by Emily Soltan<strong>of</strong>f, <strong>of</strong>: Soybeans, <strong>soy</strong>nuts, <strong>soy</strong><br />

fl our <strong>and</strong> grits, <strong>soy</strong> oil, textured vegetable protein, <strong>soy</strong><strong>milk</strong>,<br />

okara (“the pulp that remains after the <strong>soy</strong><strong>milk</strong> has been<br />

strained”), <strong>soy</strong> <strong>yogurt</strong> <strong>and</strong> <strong>soy</strong> cheese, t<strong>of</strong>u, fermented<br />

<strong>soy</strong>foods, tempeh, miso, natto, <strong>soy</strong> sauce.<br />

The article begins: “For 60 seconds on a national<br />

television commercial, a small, round <strong>soy</strong>bean rolls past a<br />

lineup <strong>of</strong> infant formula, bread, pizza, chili, salad dressing,<br />

ice cream [T<strong>of</strong>utti], <strong>soy</strong><strong>milk</strong> <strong>and</strong> cubes <strong>of</strong> t<strong>of</strong>u; meanwhile<br />

the narrator intones, ‘The newest development in nutrition<br />

is actually one <strong>of</strong> the oldest foods known to man.’ Through<br />

advertising, the concept <strong>of</strong> <strong>soy</strong>foods is brought home to<br />

millions <strong>of</strong> Americans by the <strong>soy</strong> giant, Archer-Daniels-<br />

Midl<strong>and</strong> Company.” Address: Staff.<br />

648. Barricini Foods Inc. 1986. Barricini Foods develops<br />

new t<strong>of</strong>u-based non-dairy <strong>yogurt</strong>-type snack (News release).<br />

Oyster Bay, New York. 2 p. Nov.<br />

• Summary: T<strong>of</strong>ulite is a t<strong>of</strong>u-based spoonable snack with<br />

active <strong>yogurt</strong> cultures. It is fermented. Note: As <strong>of</strong> Feb.<br />

1989 this product, though widely announced, had not been<br />

launched. Address: Oyster Bay, New York.<br />

649. Eden Foods, Inc. 1986. Eden<strong>soy</strong> recipes (Ad). East<br />

West. Nov. p. 53-56. Also published in 1986 as a 12-page<br />

booklet (15 x 9 cm) titled “Original Eden<strong>soy</strong> Natural Soy<br />

Recipes.”<br />

• Summary: One <strong>of</strong> these four pages <strong>of</strong> color ads bears<br />

the headline: “Eden<strong>soy</strong>–America’s fi rst <strong>soy</strong><strong>milk</strong>!” An<strong>other</strong><br />

states “Delicious, nutritious & versatile: Low sodium,<br />

high protein, cholesterol free, lactose free, non-dairy.” The<br />

recipes include: Creamy Eden<strong>soy</strong> “cheese” topping for pizza.<br />

HISTORY OF SOY YOGURT & CULTURED SOYMILK 248<br />

© Copyright Soyinfo <strong>Center</strong> 2012<br />

Lasagne. Eden<strong>soy</strong> salad dressings: Thous<strong>and</strong> isl<strong>and</strong>, poppy<br />

seed. Mocha mousse. Eden<strong>soy</strong> holl<strong>and</strong>aise sauce–No eggs!<br />

Corn chowder. Vegetable pot pie. Eden<strong>soy</strong> <strong>yogurt</strong>. Custard<br />

fi lled applesauce cake (with amasake). Creamy white sauce.<br />

Eden<strong>soy</strong> Italian style fettucini. Seafood Newburg. Banana<br />

bread or muffi ns. Eden easy pie crust. Eden<strong>soy</strong> coconut<br />

creme pie. Address: Clinton, Michigan 49236.<br />

650. Evans & Co., Inc. 1986. Prospectus: Tomsun Foods<br />

International, Inc. 300 Park Ave., New York, NY 10022. 46<br />

p. Nov.<br />

• Summary: Tomsun Foods <strong>and</strong> J<strong>of</strong>u are going public.<br />

Offering 425,000 units, each unit consisting <strong>of</strong> 2 shares <strong>of</strong><br />

common stock ($0.10 par value per share) <strong>and</strong> one common<br />

stock purchase warrant. Company hopes to raise $3.8<br />

million. Proposed NASDAQ symbols TMSN (common<br />

stock). Address: New York.<br />

651. Hafez, Youssef S.; Elqadri, S.S. 1986. Proposed<br />

weaning formula for developing countries. Nutrition Reports<br />

International 34(5):915-19. Nov. [11 ref]<br />

• Summary: Three parts <strong>soy</strong><strong>milk</strong> <strong>yogurt</strong> are mixed with 2<br />

parts corn solution <strong>and</strong> 1 part bulgur paste. The resulting<br />

protein complementarity increases the nutritional value <strong>of</strong><br />

the mixture. This cereal-<strong>soy</strong> blend weaning formula could<br />

be used in treating lactose/galactose intolerance <strong>and</strong> <strong>milk</strong><br />

allergy.<br />

“Protein defi ciency is the major dietary problem facing<br />

the world today. There is a larger <strong>and</strong> rapidly growing need<br />

for high quality <strong>and</strong> low-cost plant protein, due to the high<br />

cost <strong>and</strong> limited availability <strong>of</strong> animal protein.” Address: 1.<br />

Nutrition Lab., Univ. <strong>of</strong> Maryl<strong>and</strong>, Eastern Shore, Princess<br />

Anne, MD 21853.<br />

652. Product Name: Natural Soy<strong>milk</strong> Products: Soy-Yogo<br />

(Non-Dairy Yogurt).<br />

Manufacturer’s Name: Natural, Inc.<br />

Manufacturer’s Address: 6650 Santa Barbara Ct.,<br />

Elkridge, MD 21227.<br />

Date <strong>of</strong> Introduction: 1986. November.<br />

Ingredients: Soy<strong>milk</strong>, <strong>acidophilus</strong> <strong>yogurt</strong> cultures, agar.<br />

Wt/Vol., Packaging, Price: Plastic cup.<br />

How Stored: Refrigerated.<br />

New Product–Documentation: Product Alert. 1986. Nov.<br />

Made with Acidophilus. Soya Newsletter. 1988. July/Aug.<br />

p. 12. This <strong>soy</strong><strong>milk</strong> based <strong>yogurt</strong> is available only in a plain<br />

fl avor (unfl avored). The product does not have a good shelf<br />

life or sell very well, <strong>and</strong> is not very pr<strong>of</strong>i table. The company<br />

is thinking <strong>of</strong> discontinuing it.<br />

653. Morohoshi, Yozo. Assignor to Hidekatsu Kuroyanagi<br />

(Kanagawa, Japan). 1986. Process for manufacturing<br />

<strong>soy</strong><strong>milk</strong> products with wheat germs. U.S. Patent 4,632,839.<br />

Dec. 30. 4 p. Application fi led 5 Aug. 1985. See also

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