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cultured organic <strong>soy</strong><strong>milk</strong> (fi ltered water <strong>and</strong> ground organic<br />

<strong>soy</strong>beans), organic evaporated cane juice, blueberries,<br />

organic cornstarch, organic rice starch, tricalcium phosphate,<br />

natural fl avors, lactic acid (from vegetable source), fruit <strong>and</strong><br />

vegetable juice (for color), live active vegan cultures (L.<br />

Acidophilus, B. Bifi dum, L. Bularicus <strong>and</strong> S. Thermophilus).<br />

Note: “L.” st<strong>and</strong>s for Lactobacillus. “B.” st<strong>and</strong>s for<br />

Bifi dobacterium. “S.” st<strong>and</strong>s for Streptococcus.<br />

Wt/Vol., Packaging, Price: 6 oz (170 gm) plastic cup.<br />

Retails for $1.19 (2012/05 Lafayette, California).<br />

How Stored: Refrigerated.<br />

New Product–Documentation: Leafl et sent by Robin<br />

Webster <strong>of</strong> WholeSoy & Co. 2004. Sept. 28 (dated). “Taste<br />

Matters! Eleven delicious fl avors from the best selling <strong>soy</strong><br />

<strong>yogurt</strong> in natural foods. Best selling because it’s the best<br />

tasting. Enjoy!” The company name is now WholeSoy & Co.<br />

The eleven fl avors [incl. 8 new fl avors] are lemon, raspberry,<br />

plain, strawberry, vanilla, mixed berry, cherry, apricot<br />

mango, strawberry banana, blueberry, <strong>and</strong> peach.<br />

Sell sheet sent by Robin Webster <strong>of</strong> WholeSoy &<br />

Co. 2006. May 23. This was printed in Aug. 2005. “Enjoy<br />

the <strong>soy</strong>. Soy Yogurt. Made with organic <strong>soy</strong>beans & live<br />

cultures. Contains 30% RDV calcium. Non-GMO. Vegan<br />

& Kosher pareve. Casein, whey & gluten free.” On the<br />

back: Try all four fl avors! Nutrition facts. Ingredients (for<br />

each fl avor). He did it! “Ted Nordquist deserves a st<strong>and</strong>ing<br />

ovation.” A portrait photo shows Ted. It is still sold in the<br />

same 11 fl avors shown above.<br />

Product with Label purchased at Open Sesame in<br />

Lafayette, California. 2007. June 26. Retail price: $1.29.<br />

Across top <strong>of</strong> foil lid is printed: “Enjoy the <strong>soy</strong>.”<br />

2012 May 5. Cup <strong>of</strong> Blueberry Soy Yogurt purchased at<br />

Whole Foods in Lafayette, California. Retails for $1.19 for<br />

6 oz. Package design: Excellent. Flavor: Excellent. On the<br />

peel-<strong>of</strong>f plastic lid are 4 small logos: 1. Heart Healthy Soy.<br />

2. Non-GMO Project Verifi ed. 3. Certifi ed Vegan; vegan.<br />

org [Vegan Action]. 4. K ORC Pareve [Kosher]. The large<br />

“WholeSoy & Co.” logo is in the center <strong>of</strong> these. Printed in<br />

black on white across the top: “Enjoy the <strong>soy</strong>!” Below the<br />

logos: “WholeSoy is naturally crafted <strong>and</strong> made exclusively<br />

HISTORY OF SOY YOGURT & CULTURED SOYMILK 498<br />

© Copyright Soyinfo <strong>Center</strong> 2012<br />

from single source U.S. grown organic <strong>soy</strong>beans.” In smaller<br />

letters around the bottom: “Made from pasteurized organic<br />

<strong>soy</strong><strong>milk</strong>. Cultures grown on 100% dairy free medium.”<br />

1286. Product Name: Cultured Soy Smoothie Lite<br />

(Drinkable Soy Yogurt) [Peach, Raspberry, Strawberry, or<br />

Vanilla].<br />

Manufacturer’s Name: WholeSoy & Co.<br />

Manufacturer’s Address: San Francisco, California.<br />

Phone: 415-495-2870.<br />

Date <strong>of</strong> Introduction: 2004. September.<br />

Ingredients: Peach: Pasteurized <strong>and</strong> cultured organic<br />

<strong>soy</strong><strong>milk</strong> (fi ltered water <strong>and</strong> ground organic <strong>soy</strong>beans),<br />

organic evaporated cane juice syrup, inulin, cornstarch,<br />

natural fl avors, Lo Han fruit concentrate, sea salt, annatto<br />

(for color), live active cultures (L. <strong>acidophilus</strong>, bifi dus, L.<br />

bulgaricus, <strong>and</strong> S. thermophilus). * = Certifi ed organic by<br />

QAI.<br />

Wt/Vol., Packaging, Price: 12 oz (340 gm) plastic bottle.<br />

How Stored: Refrigerated.<br />

Nutrition: Per 8 fl . oz (227 gm). Servings per container:<br />

1.5. Calories 70, calories from fat 17, total fat 2 gm (3%<br />

daily value; saturated fat 0 gm), cholesterol 0 mg, sodium<br />

60 mg (4%), total carbohydrate 16 gm (dietary fi ber 7 gm,<br />

sugars 7 gm), Net Carb 9 gm (3%), protein 5 gm. Vitamin<br />

A 10%, calcium 4%, iron 4%, vitamin C 10%. Phosphorus<br />

11%. Vitamin D 30%. Vitamin B-12 50%. Rib<strong>of</strong>l avin 30%.<br />

Percent daily values are based on a 2,000 calorie diet.<br />

New Product–Documentation: Leafl et (dated 28 April<br />

2004) sent by Robin Webster <strong>of</strong> WholeSoy & Co. 2006. May<br />

23. “New. Low carb & low sugar. Vitamin enriched. Less<br />

than ¼ the carbs, 1/3 the sugar, ½ the calories. Net carbs per<br />

serving: 9.” Note from Robin Webster. 2006. May 23. This<br />

product was fi rst available for purchase in Sept. 2004. This<br />

product has been discontinued.<br />

1287. Egbert, William Russel. 2004. Isolated <strong>soy</strong> protein:<br />

technology, properties, <strong>and</strong> applications. In: KeShun Liu,<br />

ed. 2004. Soybeans as Functional Foods <strong>and</strong> Ingredients.<br />

Champaign, Illinois: AOCS Press. xii + 331 p. See p. 134-

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