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Archives of Peking University News - PKU English - 北京大学

Archives of Peking University News - PKU English - 北京大学

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<strong>北京大学</strong>英语新闻网/<strong>Peking</strong> <strong>University</strong> <strong>News</strong><br />

‗Sports Illustrated‘ Becomes Signed-on<br />

Intern Base <strong>of</strong> School <strong>of</strong> Journalism<br />

and Communication<br />

<strong>PKU</strong> NEWS 2007--05—29<br />

http://ennews.pku.edu.cn/news.php?s=181018360<br />

<strong>Peking</strong> <strong>University</strong>, Beijing, May. 29th, 2007: ‗Sports Illustrated‘ (Chinese) signed the<br />

contract and became a photography intern base <strong>of</strong> School <strong>of</strong> Journalism and<br />

Communication, <strong>PKU</strong>. Lin Libo, the Editor-in-Chief <strong>of</strong> Sports Illustrated (Chinese),<br />

and Xu Hong, the Ex-Vice Dean <strong>of</strong> School <strong>of</strong> Journalism and Communication, signed<br />

the cooperation agreement as the deputy <strong>of</strong> both sides. This is a big present to the<br />

6-year anniversary <strong>of</strong> School <strong>of</strong> Journalism and Communication.<br />

Both sides showed their gratification to the Strategic Cooperation Partner relation<br />

establishment. They expressed that in recent days as the Olympic Games<br />

approaches, Sports Illustrated (Chinese) will supply more top-class sports reports,<br />

and students <strong>of</strong> School <strong>of</strong> Journalism and Communication can take the these best<br />

chances to study and grow.<br />

Subsequently, Zheng Fuli, picture majordomo <strong>of</strong> Sports Illustrated (Chinese) and<br />

Adam Pretty, Asian chief Sports photographer, gave a lecture titled visual spree to<br />

hundreds <strong>of</strong> students and photography lovers.<br />

Picture majordomo Zheng Fuli initially talked about cave allegory, and expounded<br />

the question -- why human should look from the angle <strong>of</strong> civilization <strong>of</strong> mankind. He<br />

summed up the meaning <strong>of</strong> photography into three levels, i.e. aesthetic life, life arts,<br />

and visual spree. By commenting on a series <strong>of</strong> classical photography works <strong>of</strong><br />

Sports Illustrated, he explained the Sports Illustrated‘s recognition on visual<br />

representations, powerful visual creative team, production process and standard <strong>of</strong><br />

selecting pictures. In addition, Mr. Zheng expanded the issues on sports figures<br />

photography‘s vacancy in Chinese sports photography <strong>of</strong> the time.<br />

Accompanied by the movie music Clubbed to Death <strong>of</strong> Hackers Empire, Adam<br />

Pretty, Getty Image (Asian region) chief photographer, displayed his sports<br />

photograph representative works in recent years, which are full <strong>of</strong> phantasmagoric<br />

showed by light and shadow. Then, Adam Pretty introduced his feeling <strong>of</strong> sports<br />

534

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