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70 career<br />

are many other factors that might affect individual<br />

perceptions.<br />

In a career development orientation, there is a<br />

continual matching process between the organisation<br />

and the individual. The organisation needs to<br />

recruit, train, motivate, manage and develop<br />

human resources in order to maintain its effectiveness<br />

through survival and growth. Individual<br />

workers, on the other, hand need to find work<br />

contexts that provide challenge, security and<br />

opportunities for development throughout their<br />

entire working life. A psychological contract may<br />

be said to develop, which is continually renegotiated<br />

throughout the career of the individual<br />

within the organisation. The outcomes for the<br />

organisation may be seen in terms of productivity,<br />

creativity and effectiveness. Individual outcomes<br />

may be measured by satisfaction, security,<br />

personal development and integration of work with<br />

other aspects of life. The ideal situation is one in<br />

which this matching process leads to a mutually<br />

beneficial relationship.<br />

A variety of commentators have pointed out that<br />

each career transition step requires decisions. As<br />

such, there are many important and difficult<br />

milestones facing people during their working<br />

lifetime, including deciding on a particular career<br />

to pursue, obtaining the education and training<br />

necessary for the chosen career, selecting a starting<br />

point to fulfil career plans, developing a strategy for<br />

obtaining a specific position in an appropriate<br />

organisation, selecting work offers from among<br />

alternatives, deciding the assignments and tasks to<br />

pursue within an organisation, developing a career<br />

path �such as technical or managerial), obtaining a<br />

position in another location or with another<br />

organisation, preparing for the next position �for<br />

example, strategies for continuing education and<br />

development), continuing self-appraisal and development<br />

of one's career goals, deciding to step down<br />

or move laterally during the latter part of a career,<br />

and selecting the time for retirement and an<br />

appropriate strategy of disengagement.<br />

According to career development counsellors,<br />

there are a large number and great diversity of<br />

decisions to be made. Like all other workers,<br />

tourism employees face many career transitions<br />

and choices, and they need to actively manage the<br />

decision making process. Such choices should be<br />

made in the context of long-range career plans,<br />

and workers are more likely to enhance vocational<br />

satisfaction if they develop such plans. One of the<br />

most important theoretical formulations in the<br />

context of career planning and development<br />

involves the notion of career anchors. As a result<br />

of education, early organisational socialisation and<br />

work experience, an individual is said to develop<br />

certain knowledge about the match between self<br />

and job.<br />

Schein �1992) holds that the career anchor<br />

functions in the individual's work life as a way of<br />

organising experience and identifying one's area of<br />

contribution over a working life. It determines<br />

those types of activities in which an individual feels<br />

competent. Schein identified a number of areas<br />

where the categories of career anchors. In Anchor<br />

1, the individual seeks and values opportunities to<br />

manage. There is a strong motivation to rise to<br />

positions of managerial responsibility. In Anchor 2,<br />

the individual seeks and values opportunities to<br />

exercise various technical talents and areas of<br />

competence, and is interested primarily in the<br />

technical content of the job whether the work is<br />

finance, engineering, marketing or some other<br />

functional area. In Anchor 3, the individual is<br />

motivated by the need to stabilise the career<br />

situation. This person will do whatever is required<br />

to maintain job security, a decent income and the<br />

potential of a good retirement program. In Anchor<br />

4, the individual has an overarching need to build<br />

or create something that is entirely his or her own.<br />

This is self-extension through the creation of a new<br />

product, process, or theory, a company of their<br />

own or a personal fortune as an indication of<br />

achievement that seems to be the career objective<br />

of these people. In Anchor 5, the individual seeks<br />

work situations that will be maximally free of<br />

organisational constraints so as to pursue their<br />

professional competence. Freedom from constraints<br />

and the opportunity to pursue one's own<br />

life and work style appear to be a primary need.<br />

It is argued that workers do not firmly develop<br />

career anchors until after they have been involved<br />

in a work situation for an extended period. Career<br />

anchors clearly reflect the underlying needs and<br />

motives which the person brings into adulthood,<br />

but they also reflect the person's values and, most<br />

important, discovered talents. By definition, there

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