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454 pollution management<br />

pollution management<br />

Pollution can be defined as deterioration of part of<br />

the environment due to the occurrence of<br />

substances or processes of such types and in such<br />

quantities that the environment cannot assimilate<br />

them before they cause damage. Some would assert<br />

that this definition does not go far enough, and that<br />

any discharge of effluents or emissions pollutes the<br />

receiving environment in that it changes the state<br />

and perhaps the quality of that environment.<br />

Realistically, all that can be done is to reduce<br />

pollution to the minimum possible, in socioeconomic<br />

terms, control the types and levels of<br />

pollutants acceptable, and determine selectively<br />

the location where certain pollutants are to be<br />

released. Pollution management is expensive, both<br />

in terms of technology and procedures called for,<br />

and tradeoffs may be required in production and<br />

capacity levels.<br />

Although the scale of most tourism operations<br />

does not always lead to an identifiable pollution<br />

problem, they can be the source of liquid or<br />

gaseous substances which are potentially a hazard<br />

to health and the environment. Among such<br />

sources are the discharge of sewage into bodies of<br />

water and the ocean; emissions from heating and<br />

refrigeration units; discharge of hazardous substances<br />

through the sewerage or drainage system;<br />

vehicle emissions; odours and spills; and noise and<br />

light pollution. In many situations, practices which<br />

are potentially polluting are controlled by regulation.<br />

Even where this does not apply, good<br />

customer and community relations call for a<br />

mode of operation in a tourism establishment<br />

which will minimise the release of harmful or<br />

undesirable substances into the environment.<br />

Effluents and emissions can be reduced to a<br />

practical minimum by phasing out the use of<br />

hazardous substances, such as chlorine bleaches in<br />

pools, leaded petrol, toxic detergents and so on,<br />

substituting cleaner technologies, installing treatment<br />

and filtration facilities, and adopting acceptable<br />

procedures for storage, use and disposal of<br />

hazardous substances. Relatively simple amendments<br />

to operating practices should reduce or<br />

eliminate nuisance to neighbouring environments.<br />

It is important that measures to manage<br />

pollution in a tourism establishment be subject to<br />

an environmental auditing system. Monitoring<br />

and follow-up are essential to ensure that the<br />

measures are effective and self-regulation is as<br />

important as mandatory inspections by a regulatory<br />

agency �see also regulation, self). Pollution<br />

management is an integral part of best practice<br />

environmental management in the industry. It<br />

need not be expensive, and is cost-effective in terms<br />

of long-term operational savings and guest relations.<br />

See also: codes of ethics, environmental;<br />

education, environmental; legislation,<br />

environmental<br />

Further reading<br />

International Hotel Association �1995) Environmental<br />

Action Pack for Hotels, Paris: UNEP.<br />

pornography<br />

JOHN J. PIGRAM, AUSTRALIA<br />

Writings, pictures and films designed to stimulate<br />

sexual excitement are termed pornography. Fantasy,<br />

including sexual, is a major determinant of<br />

tourism, and destination differences in the<br />

accessibility, legal and social acceptability of<br />

pornography can lead to `porno-tourism', motivated<br />

by the purchase or experience of pornography.<br />

The distinction is increasingly being made<br />

between acceptable sexual fantasy and consumption,<br />

and unacceptable sexual exploitation.<br />

G.J. ASHWORTH, THE NETHERLANDS<br />

portfolio model see marketing<br />

Portugal<br />

Located on the Western side of the Iberian<br />

peninsula, Portugal has a territory of 35,574 square<br />

miles, including the mainland and the Azores and<br />

Madeira islands. With a population in 1997 of<br />

9,943,000, Portugal is one of the oldest independent<br />

countries in Europe, harking back to the

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