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Further reading<br />

Edgell, D.L. �1995) `A barrier-free future for<br />

tourism?', Tourism Management 16�2): 107±10.<br />

�Interprets implementation of the General<br />

Agreement on Trade in Services for tourism.)<br />

Smith, G. �1994) `The North American Free Trade<br />

Agreement �NAFTA) and the implications for<br />

the U.S. tourism industry,' Tourism Management,<br />

October: 323±6. �Identifies aspects of trade in<br />

tourism services under NAFTA and highlights<br />

implications for the US industry.)<br />

trekking<br />

GINGER SMITH, USA<br />

DAVID L. EDGELL, USA<br />

Walking on trails is increasingly popular among<br />

tourists with better accessibility to areas of the<br />

world such as Nepal and the hill country of<br />

Thailand. This practise is also known as tramping.<br />

Overuse on certain routes, such as the Mt<br />

Everest base camp, has caused severe negative<br />

environmental impacts including deforestation and<br />

trailside litter. Conversely, utilising locals as guides<br />

can successfully reduce activities such as poaching<br />

in protected areas.<br />

trend<br />

CHARLES G. JOHNSTON, NEW ZEALAND<br />

Forecasting trends consists of trying to foresee<br />

how tourism will evolve in the future so that<br />

public authorities can plan and design appropriate<br />

policies and so that private companies can prepare<br />

and respond to projected changes. Many different<br />

trends are of interest and importance in tourism,<br />

but those dealing with demand and spending<br />

receive special attention. For these, variables used<br />

include the number of tourists, spending per tourist<br />

and the sector's share of the gross national product.<br />

In order to calculate trends, different methods<br />

are used. These may be of a quantitative or<br />

qualitative nature. Quantitative methods of forecasting<br />

can be divided between those which use<br />

techniques based on economic theory and those<br />

which are purely statistical. Among those most<br />

commonly used methods are time series analysis,<br />

models of gravity, models of action/auditing/<br />

intervention and the Box±Jenkins I method, along<br />

with market participation and simulations. All<br />

these methods use a single or dual variate and<br />

are applied to just one dependent variable, either<br />

the number of tourists or tourism spending.<br />

Econometric models include price levels and<br />

fictitious variables for unusual occurrences in<br />

demand of tourist flows. Often the reason for<br />

these analyses is to offer explanations rather than<br />

to make predictions, although the results are good<br />

enough to forecast trends in international<br />

tourism. Sectoral analysis can include input±<br />

output models or multiple interactive econometric<br />

models �like the Cambridge model or the<br />

Australian ORANI model). These models contemplate<br />

not only tourist demand, but also<br />

investment, income, taxes and other variables<br />

which contribute to tourism's share of the<br />

economy. Amongst qualitative methods used,<br />

mentions can be made of the brain-storming<br />

technique, the Delphi method and the executiveconsensus<br />

method, all of which have been used by<br />

commercial organisations to predict their own<br />

demand.<br />

See also: competitive advantage; market<br />

analysis; marketing research<br />

Trinet<br />

Trinet 605<br />

ANTONI SASTRE ALBERTI, SPAIN<br />

Trinet is the acronym for Tourist Research<br />

Information Network, an electronic bulletin board<br />

designed for researchers and educators in the field<br />

of tourism. Approximately seven hundred tourism<br />

researchers in over ninety countries are connected<br />

through Trinet. Founded by Jafar Jafari and<br />

Pauline Sheldon, communications on this network<br />

are varied and include announcements of conferences<br />

and other tourism research related events,<br />

tables of contents of tourism journals, discourses on<br />

tourism research related issues, grant and employment<br />

opportunities, requests for information and<br />

details of upcoming publications. Discourses have<br />

included topics such as ecotourism, definitions of

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