12.05.2013 Views

Alimentación salud y cultura - SANHISO C. International health and ...

Alimentación salud y cultura - SANHISO C. International health and ...

Alimentación salud y cultura - SANHISO C. International health and ...

SHOW MORE
SHOW LESS

You also want an ePaper? Increase the reach of your titles

YUMPU automatically turns print PDFs into web optimized ePapers that Google loves.

280<br />

Diversos autores<br />

etables) (Zweiniger-Bargielowska, 2000). Because of the restrictive<br />

nature of rationing <strong>and</strong> the unavailability of many foodstuffs for the<br />

average Briton, people mainly subsisted on staples of potatoes, bread<br />

<strong>and</strong> vegetables, with items such as meat, sugar <strong>and</strong> many types of fruit<br />

rarely available <strong>and</strong> prized as luxury items. In a publication on food<br />

control during the preceding war years the Ministry of Food stated<br />

that;<br />

Since 1940 Britain has suffered a shortage of nearly all the more<br />

appetising <strong>and</strong> popular staple foods. Meat, fish, butter, eggs <strong>and</strong> sugar<br />

have been scarce... People have been compelled to satisfy their physical<br />

needs by filling up with larger quantities of the bulky <strong>and</strong> less attractive<br />

vegetable <strong>and</strong> cereal foodstuffs still obtainable. (Ministry of Food, 1946)<br />

The introduction of intensive farming methods in the 1950s resulted<br />

in a plentiful market <strong>and</strong> so food prices were driven down.<br />

The Common Agri<strong>cultura</strong>l Policy (CAP) was created after the establishment<br />

of the Common Market <strong>and</strong> was intended to create a single<br />

agri<strong>cultura</strong>l policy which would be adhered to by a collective<br />

of European countries. Its main purpose was to enable countries to<br />

increase production <strong>and</strong> export which had dropped so dramatically<br />

as a result of the World Wars (Fennell, 1997). Food shortages quickly<br />

ended after the implementation of the CAP <strong>and</strong> were followed by a<br />

profusion of foods which had not been experienced since the early<br />

Edwardian period.<br />

In 2004 Davey conducted research into obesity in Britain <strong>and</strong> his<br />

findings showed that British manufacturing, marketing <strong>and</strong> consumption<br />

habits had evolved in a similar way to those in the USA. An analysis<br />

of market place products showed that commercial portion sizes<br />

had increased, with the introduction of ‘Super Size’ chocolate bars<br />

<strong>and</strong> ‘Big Eat’ packets of crisps encouraging over-consumption among<br />

the population (Davey, 2004). Davey refers to the British eating environment<br />

as ‘toxic’ because of this promotion of over-consumption,<br />

which echoes with the work conducted by Rozin et alii (2003) in<br />

relation to the eating environment in the USA.<br />

The only comprehensive analysis to date of changes in food portion<br />

sizes in Britain over the past 20 years was conducted by Wrieden<br />

et al in 2008. They found that changes to food portion sizes in Britain

Hooray! Your file is uploaded and ready to be published.

Saved successfully!

Ooh no, something went wrong!