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املراجع<br />

Zajonc, R.B. (1980) Feeling and thinking: preferences need no inferences.<br />

American Psychologist, 35, 151–175.<br />

Zhu, R. & Meyers-Levy, J. (2005) When background music affects product<br />

perceptions. Journal of Marketing Research, 42 (3), 333–345.<br />

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