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Bananas and Food Security - Bioversity International

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336 Les productions bananières / <strong>Bananas</strong> <strong>and</strong> food security – Session 2<br />

tons<br />

2,500<br />

2,000<br />

1,500<br />

1,000<br />

500<br />

0<br />

1990 1991 1992 1993 1994 1995 1996 1997<br />

years<br />

Chiapas Michoacán Veracruz<br />

Tabasco Colima National<br />

Figure 3. Banana <strong>and</strong> plantain production at a national level 1990-1996.<br />

market. In both cases, the price is established <strong>and</strong> negotiated when the product is<br />

delivered, <strong>and</strong> the producer pays transportation <strong>and</strong> packing costs. They also sell directly<br />

to supermarkets.<br />

Small-scale producers produced a low volume of fruits which cannot be sold directly<br />

at the national supplying market, but to intermediaries or collectors, who buy the fruit at<br />

the plantations, pack it there <strong>and</strong> later sell it on supplying markets. This type of<br />

marketing is the most common in the Central Pacific region of Mexico; the producer<br />

receives the lowest price for his fruit.<br />

The main supplying markets are situated in the Federal District, Guadalajara,<br />

Monterrey, Hermosillo, Torreón, Sinaloa <strong>and</strong> Aguascalientes; the product is bought by a<br />

group of merchants called “medium wholesalers”, who distribute it to the smaller towns,<br />

where they possess or rent warehouses. There, “retailers” buy the product <strong>and</strong> sell it to<br />

the consumer at public markets, moving markets <strong>and</strong> other places.<br />

Other

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